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{December 14, 2011}  

Chef

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Chef
Cooks 050918 154402.jpg
Chefs in training in Paris, France (2005).
Occupation
Activity sectors Culinary arts
Description
Education required Catering college; see European training

White House chefs preparing the official dinner for the Prince of Wales and Duchess of Cornwall

A chef is a person who cooks professionally for other people. Although over time the term has come to describe any person who cooks for a living, traditionally it refers to a highly skilled professional who is proficient in all aspects of food preparation.

Contents

[hide]

[edit] Etymology

The word “chef” is borrowed (and shortened) from the French term chef de cuisine, the director or head of a kitchen. (The French word comes from Latin caput and is cognate with English “chief”.) In English, the title “chef” in the culinary profession originated in the haute cuisine of the 19th century. Today it is sometimes erroneously (in the view of those in the profession) used to refer to any professional cook, regardless of rank.

[edit] Titles

A chef working with a tandoor oven, a cylindrical clay oven used in cooking and baking

Below are various titles given to those working in a professional kitchen and each can be considered a title for a type of chef. Many of the titles are based on the brigade de cuisine (or brigade system) documented by Auguste Escoffier, while others have a more general meaning depending on the individual kitchen.

[edit] Chef de cuisine, executive chef and head chef

This person is in charge of all things related to the kitchen which usually includes menu creation; management of kitchen staff; ordering and purchasing of inventory; and plating design. Chef de cuisine is the traditional French term from which the English word chef is derived. Head chef is often used to designate someone with the same duties as an executive chef, but there is usually someone in charge of them, possibly making the larger executive decisions such as direction of menu, final authority in staff management decisions, etc. This is often the case for chefs with several restaurants.

[edit] Sous-chef

The Sous-Chef de Cuisine (under-chef of the kitchen) is the second in command and direct assistant of the Executive Chef. This person may be responsible for scheduling and substituting when the Executive Chef is off-duty and will also fill in for or assist the Chef de Partie (line cook) when needed. Smaller operations may not have a sous-chef, but larger operations may have several.[1]

[edit] Expediter

The expediter (in French aboyeur) takes the orders from the dining room and organizes them on the tray, and a food runner will bring the food to the guest. This person also often puts the finishing touches on the dish before it goes to the dining room. In some operations this task may be done by either the executive chef or the sous-chef.

[edit] Chef de partie

A chef de partie, also known as a “station chef” or “line cook”,[2] is in charge of a particular area of production. In large kitchens, each station chef might have several cooks and/or assistants. In most kitchens however, the station chef is the only worker in that department. Line cooks are often divided into a hierarchy of their own, starting with “first cook”, then “second cook”, and so on as needed.

Station-chef titles which are part of the brigade system include:[3]

English French IPA Description
sauté chef saucier [sosje] Responsible for all sautéed items and their sauce. This is usually the highest stratified position of all the stations.
fish chef poissonnier [pwasoɲe] Prepares fish dishes and often does all fish butchering as well as appropriate sauces. This station may be combined with the saucier position.
roast chef rôtisseur [ʁotisœʁ] Prepares roasted and braised meats and their appropriate sauce.
grill chef grillardin [ɡʁijaʁdɛ̃] Prepares all grilled foods; this position may be combined with the rotisseur.
fry chef friturier [fʁityʁje] Prepares all fried items; this position may be combined with the rotisseur position.
vegetable chef entremetier [ɑ̃tʁəmetje] Prepares hot appetizers and often prepares the soups, vegetables, pastas and starches. In a full brigade system a potager would prepare soups and a legumier would prepare vegetables.
roundsman tournant [tuʁnɑ̃] Also referred to as a swing cook, fills in as needed on stations in the kitchen.
pantry chef garde manger [ɡaʁd mɑ̃ʒe] Responsible for preparing cold foods, including salads, cold appetizers, pâtés and other charcuterie items.
butcher boucher [buʃe] Butchers meats, poultry and sometimes fish. May also be responsible for breading meats and fish.
pastry chef pâtissier [patisje] Is qualified in making baked goods such as pastries, cakes, biscuits, macarons, chocolates, breads and desserts. Pastry Chefs can specialize in cakes in patisseries or bakeries by making wedding, cupcakes, birthday and special occasion cakes. In larger establishments, the pastry chef often supervises a separate team in their own kitchen or separate shop.

[edit] Commis

A commis is a basic chef in larger kitchens who works under a chef de partie to learn the station’s responsibilities and operation.[4] This may be a chef who has recently completed formal culinary training or is still undergoing training.[5]

[edit] Kitchen assistants

Kitchen assistants are of two types, kitchenhands and stewards. Kitchenhands assist with basic food preparation tasks under the chef’s direction. They carry out relatively unskilled tasks such as peeling potatoes and washing salad. Stewards are involved in the scullery, washing up and general cleaning duties. In a smaller kitchen, these duties may be incorporated.

A communard is in charge of preparing the meal for the staff during a shift. This meal is often referred to as the staff or family meal.[4]

The escuelerie (from 15th century French and a cognate of the English “scullery“), or the more modern plonguer or dishwasher, is the keeper of dishes, having charge of dishes and keeping the kitchen clean. A common humorous title for this role in some modern kitchens is “chef de plonge” or “head dishwasher”.[citation needed]

[edit] Culinary education

White House chefs in 1981, directed by Executive Chef Henry Haller, preparing a state dinner honoring Australian Prime Minister Malcolm Fraser

[edit] United States and Canadian training

Culinary education is available from a wide number of institutions offering diploma, associate, and bachelor degree programs in culinary arts. Depending on the level of education, this can take one to four years. An internship is often part of the curriculum. Regardless of the education received, most professional kitchens follow the apprenticeship system, and most new cooks will start at a lower-level chef de partie position and work their way up.

[edit] European training

The training period for a chef is generally four years as an apprentice. A newly qualified chef is a commis-chef, consisting of first-year commis, second-year commis, and so on. The rate of pay is usually in accordance with the training status. Commis chefs, like all other chefs except the executive-chef, are placed in sections of the kitchen (e.g., the starter (appetizer) or entrée sections) under the guidance of a demi-chef de partie and are given relatively basic tasks. Ideally, over time, a commis will spend a certain period in each section of the kitchen to learn the basics. Unaided, a commis may work on the vegetable station of a kitchen.[6]

The usual formal training period for a chef is two years in catering college. They often spend the summer in work placements. In some cases this is modified to ‘day-release’ courses; a chef will work full-time in a kitchen as an apprentice and then would have allocated days off to attend catering college. These courses can last between one to three years.

[edit] Uniform

Chefs in Mexico wearing standard uniform.

A chef preparing Peking duck

The standard uniform for a chef includes a hat, necktie, double-breasted jacket, apron, houndstooth (check) trousers (to disguise stains)[7] and shoes with steel or plastic toe-caps, or clogs.[8][9] A chef’s hat was originally designed as a tall rippled hat called a Dodin Bouffant. The Dodin Bouffant had 101 ripples that represent the 101 ways that the chef could prepare eggs. The modern chef’s hat is tall to allow for the circulation of air above the head and also provides an outlet for heat. The hat helps to prevent sweat from dripping down the face. Skullcaps are an alternative hat worn by chefs.

Neckties were originally worn to allow for the mopping of sweat from the face, but as this is now against health regulations, they are largely decorative. The chef’s neck tie was originally worn on the inside of the jacket to stop sweat running from face and neck down the body.[10] The jacket is usually white to show off the chef’s cleanliness and repel heat, and is double-breasted to prevent serious injuries from burns and scalds. The double breast also serves to conceal stains on the jacket as one side can be rebuttoned over the other.

An apron is worn to just below knee-length, also to assist in the prevention of burns because of spillage. If hot liquid is spilled onto it, the apron can be quickly removed to minimize burns and scalds. Shoes and clogs are hard-wearing and with a steel-top cap to prevent injury from falling objects or knives. According to some hygiene regulations, jewelry is not allowed apart from wedding bands and religious jewelry. If wound dressings are required they should be blue—a colour not usual for foodstuffs—so that they are noticeable if they fall into food.[11] Bandages on the hands are usually covered with rubber gloves.

[edit] See also

Foods.jpg Food portal

Sumberdari : http://en.wikipedia.org/wiki/Chef



{December 14, 2011}  

Tebing

Dari Wikipedia bahasa Indonesia, ensiklopedia bebas
Langsung ke: navigasi, cari

Tebing atau jurang adalah formasi bebatuan yang menjulang secara vertikal. Tebing terbentuk akibat dari erosi. Tebing umumnya ditemukan di daerah pantai, pegunungan dan sepanjang sungai. Tebing umumnya dibentuk oleh bebatuan yang yang tahan terhadap proses erosi dan cuaca.

Sumber dari : http://id.wikipedia.org/wiki/Tebing



{December 14, 2011}  

Broken heart

From Wikipedia, the free encyclopedia
Jump to: navigation, search
For other uses, see Broken Heart (disambiguation).

A heart symbol broken down the middle, a symbol of a broken heart[1]

A broken heart (or heartbreak) is a common metaphor used to describe the intense emotional pain or suffering one feels after losing a loved one, whether through death, divorce, breakup, physical separation or romantic rejection.

Heartbreak is usually associated with losing a family member or spouse, though losing a parent, child, pet, lover or close friend can all “break one’s heart”, and it is frequently experienced during grief and bereavement. The phrase refers to the physical pain one may feel in the chest as a result of the loss, although it also by extension includes the emotional trauma of loss even where it is not experienced as somatic pain. Although “heartbreak” ordinarily does not imply any physical defect in the heart, there is a condition known as “broken heart syndrome” or Takotsubo cardiomyopathy, where a traumatising incident triggers the brain to distribute chemicals that weaken heart tissue.

Contents

[hide]

[edit] Philosophical views

For many people having a broken heart is something that may not be recognized at first, as it takes time for an emotional or physical loss to be fully acknowledged. As Jeffrey Moussaieff Masson states:

Human beings are not always aware of what they are feeling. Like animals, they may not be able to put their feelings into words. This does not mean they have no feelings. Sigmund Freud once speculated that a man could be in love with a woman for six years and not know it until many years later. Such a man, with all the goodwill in the world, could not have verbalized what he did not know. He had the feelings, but he did not know about them. It may sound like a paradox — paradoxical because when we think of a feeling, we think of something that we are consciously aware of feeling. As Freud put it in his 1915 article The Unconscious: “It is surely of the essence of an emotion that we should be aware of it. Yet it is beyond question that we can ‘have’ feelings that we do not know about.”[2]

[edit] Religious views

[edit] Buddhism

Regarding the sadness of loss and heartbreak, the Buddha had the following admonition:[3]

O, monks! Why should every female, male, layperson, or priest always consider that all things they love would one day go away from them? What is the advantage of taking the said matter into consideration? Hearken, monks! All fondness and love existing in the beings lead them to perform physical, verbal or mental bad deeds. Upon having always taken such matter into consideration, the being will be able to leave or lighten such fondness and love. O, monks! That is the advantage that every female, male, layperson, or priest should always consider that all things they love would one day go away from them.

[edit] In classical references

This biblical reference highlights the issues of pain surrounding a broken heart:

Psalm 69:20 Insults have broken my heart and left me weak, I looked for sympathy but there was none; I found no one to comfort me.

In this Psalm, King David says that insults have broken his heart, not loss or pain. It is also popular belief that rejection, major or minor, can break an individual’s heart. This heartbreak can be greatly increased if rejected by a loved one or someone whom you respect.

Plays of William Shakespeare feature characters dying from a broken heart, such as Ahenobarbus and Lady Montague[citation needed] – though Rosalind claims (of men at least) that ‘these are all lies: men have died from time to time, and worms have eaten them, but not for love’.[4]

[edit] Broken Heart Syndrome

In many legends and fictional tales, characters die after suffering a devastating loss. But even in reality people die from what appears to be a broken heart. Broken heart syndrome is commonly blamed for the death of a person whose spouse is already deceased, but the cause is not always so clear-cut. The condition can be triggered by sudden emotional stress caused by a traumatic breakup or the death of a loved one.[5] Broken Heart syndrome is clinically different from a heart attack because the patients have few risk factors for heart disease and were previously healthy prior to the heart muscles weakening. The recovery rates for those suffering from “broken heart syndrome” are faster than those who had heart attacks and complete recovery to the heart is achieved within two weeks.[6]

[edit] Psychological and neurological understanding

A study has shown that a broken heart hurts in the same way as pangs of intense physical pain. The research demonstrated that the same regions of the brain that become active in response to painful sensory experiences are activated during intense experiences of social rejection, or social loss generally. “These results give new meaning to the idea that social rejection ‘hurts’,” said University of Michigan social psychologist Ethan Kross, lead author of the article.[7][8] The Michigan research implicates the secondary somatosensory cortex and the dorsal posterior insula.

The psychologist and writer Dorothy Rowe recounts that she thought of heartbreak as an empty cliché until she experienced it herself as an adult.[9][10] Heartbreak can sometimes lead people to seek medical help for the physical symptom, and may then be related to a somatoform disorder.[11]

The neurological process involved in the perception of heartache is not known, but is thought to involve the anterior cingulate cortex of the brain, which during stress may overstimulate to vagus nerve causing pain, nausea or muscle tightness in the chest.[12]

[edit] See also

Sumber dari : http://en.wikipedia.org/wiki/Broken_heart



{December 14, 2011}  

Bendera

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Langsung ke: navigasi, cari
Untuk kegunaan lain dari bendera, lihat Bendera (komputasi).

Bendera adalah sepotong kain, sering dikibarkan di tiang, umumnya digunakan secara simbolis untuk memberikan sinyal atau identifikasi. Hal ini paling sering digunakan untuk melambangkan suatu negara untuk menunjukkan kemerdekaannya.

Bendera pertama digunakan untuk membantu koordinasi militer di medan perang, dan bendera sejak berevolusi menjadi alat umum untuk sinyal dasar dan identifikasi, terutama di lingkungan di mana komunikasi juga menantang (seperti lingkungan hidup maritim di mana semaphore digunakan). Bendera nasional adalah simbol-simbol patriotik kuat dengan interpretasi luas bervariasi, sering termasuk asosiasi militer yang kuat karena asli dan berkelanjutan militer mereka. Bendera juga digunakan dalam pesan, iklan, atau untuk tujuan hias lain. Studi tentang bendera dikenal sebagai vexillology

Daftar isi

[sembunyikan]

[sunting] Sejarah

Penggunaan bendera pada awalnya berasal dari dari India dan Cina, dan menyebar ke Indo-Cina Pada zaman dahulu, lapangan tanda-tanda atau standar yang digunakan dalam peperangan yang dapat dikategorikan sebagai vexilloid atau “seperti bendera”. Contohnya dari legiun Romawi seperti elang dari legiun Xth Augustus Caesar, atau naga dari Sarmatians, yang kedua adalah membiarkan terbang bebas di angin, dibawa oleh seorang penunggang kuda, tetapi dinilai dari penggambaran itu lebih mirip dengan layang-layang naga panjang daripada bendera sederhana.

Selama puncak usia, dimulai pada awal abad ke-17, telah menjadi kebiasaan (dan kemudian persyaratan hukum) untuk kapal laut untuk membawa bendera kebangsaan mereka; bendera-bendera ini akhirnya berkembang menjadi bendera nasional dan bendera maritim di hari kemudian. bendera juga menjadi sarana pilihan komunikasi di laut, mengakibatkan berbagai sistem sinyal bendera; seperti bendera sinyal maritim Internasional.

Penggunaan bendera di luar konteks militer atau angkatan laut dimulai dengan munculnya sentimen nasionalis pada akhir abad ke-18, pada saat awal bendera nasional untuk periode tersebut, dan selama abad ke-19 itu menjadi umum untuk setiap negara berdaulat untuk memperkenalkan bendera nasional.

[sunting] Bendera Nasional

Salah satu penggunaan yang paling populer bendera adalah untuk melambangkan sebuah bangsa atau negara. Beberapa bendera nasional telah sangat inspiratif untuk bangsa lain, negara, atau entitas subnasional dalam desain bendera sendiri. Beberapa contohnya adalah:

  1. Bendera Denmark adalah bendera negara tertua yang masih digunakan (abad ke-13). bendera ini, yang disebut Dannebrog itu, terinspirasi desain salib negara-negara Nordik lain: Norwegia, Swedia, Finlandia, Islandia, dan bendera Skandinavia regional untuk Kepulauan Faroe, Åland, Scania dan Bornholm, serta bendera untuk Shetland non-Skandinavia dan Orkney.
  2. The Tricolour dari Belanda adalah bendera triwarna tertua, pertama kali muncul pada 1572 sebagai Bendera Pangeran dalam oranye-putih-biru. Segera lebih terkenal merah-putih-biru mulai muncul-itu Namun tidak diketahui mengapa, walaupun banyak cerita diketahui. Setelah 1630 the-merah putih-biru adalah bendera paling sering terlihat. Bendera triwarna Belanda telah memberikan inspirasi [rujukan?] terutama orang-orang dari Rusia, New York City, dan Afrika Selatan (bendera 1928-1994).

bendera dikibarkan setengah tiang di Central Plaza, Hong Kong, kecuali bendera Saudi Arabia

  1. Bendera nasional Perancis, triwarna dirancang pada 1794. Sebagai pelopor revolusi, bendera triwarna gaya Perancis telah diadopsi oleh bangsa lain. Contoh: Italia, Kosta Rika, Republik Dominika, Irlandia, Haiti, Rumania, Meksiko, dll
  2. Bendera Rusia, sumber untuk warna Pan-Slavia merah, putih dan biru, diadopsi oleh banyak negara Slavia dan masyarakat sebagai simbol mereka. Contoh: Slowakia, Serbia, Kroasia, dan Slovenia.
  3. Bendera Union (Union Jack) dari Britania Raya adalah yang paling umum digunakan. koloni Inggris biasanya mengibarkan bendera berdasarkan salah satu bendera kapal ini, dan banyak bekas koloni telah mempertahankan desain untuk mengakui sejarah budaya mereka. Contoh: Australia, Fiji, Selandia Baru, Tuvalu, dan juga provinsi Kanada Manitoba, Ontario dan British Columbia, dan negara Hawaii Amerika.
  4. Bendera Amerika Serikat, juga berjuluk The Stars and Stripes atau Old Glory. Dengan cara yang sama bahwa negara-negara memandang ke Perancis untuk inspirasi, banyak negara juga terinspirasi oleh Revolusi Amerika, yang mereka rasakan telah dilambangkan dalam bendera ini. Contoh: Liberia, Chile, Malaysia, Uruguay, dan wilayah Perancis Brittany.
  5. Bendera triwarna Iran, sumber untuk warna Pan-Iran Hijau, Putih dan Merah diadopsi oleh negara-negara yang rakyatnya berasal dari Indo-Iran atau Ras Arya sebagai simbol mereka. Contoh: Tajikistan, Kurdistan, Republik Ararat, Talysh-Mughan.
  6. Ethiopia terlihat sebagai model dengan munculnya negara-negara Afrika tahun 1950-an dan 1960-an, sebagai salah satu negara merdeka tertua di Afrika. Oleh karena itu, bendera yang menjadi sumber warna Pan-Afrika, atau ” warna Rasta “. Contoh: Togo, Senegal, Ghana, Mali.
  7. Bendera Turki, yang sangat mirip dengan bendera terakhir Kekaisaran Ottoman lama, telah inspirasi untuk desain bendera dari banyak negara Muslim lainnya. Selama masa Dinasti Utsmaniah sabit mulai dikaitkan dengan Islam dan ini tercermin pada bendera Aljazair, Azerbaijan, Komoro, Malaysia, Mauritania, Pakistan dan Tunisia.
  8. Warna-warna Pan-Arab, hijau, putih, merah dan hitam, berasal dari bendera di Pemberontakan besar Arab seperti terlihat pada bendera Yordania, Kuwait, Sudan, Suriah, Uni Emirat Arab, Sahara Barat, Mesir, Irak , Yaman dan Palestina.
  9. Bendera Uni Soviet, dengan simbol palu dan sabit berwarna emas dengan latar belakang merah, menjadi inspirasi bagi bendera negara-negara komunis lainnya, seperti Jerman Timur, Republik Rakyat Cina, Vietnam, Angola, Afghanistan, dan Mozambik.
  10. Bendera Venezuela, diciptakan oleh Francisco de Miranda untuk mewakili gerakan kemerdekaan di Venezuela yang kemudian melahirkan “Gran Colombia”, terinspirasi oleh bendera Kolombia dan Ekuador, pita kuning, biru dan merah mirip dengan bendera Venezuela.
  11. Bendera Argentina, diciptakan oleh Manuel Belgrano selama perang kemerdekaan, menjadi inspirasi bagi Provinsi Serikat bendera Amerika Tengah, misalnya bendera Guatemala, Honduras, El Salvador, dan Nikaragua.

desain bendera nasional sering digunakan untuk menandakan kebangsaan dalam bentuk lain, seperti potongan bendera.

bendera Sipil

bendera sipil adalah versi dari bendera nasional yang diterbangkan oleh warga sipil pada instalasi non-pemerintah atau kerajinan. Penggunaan flag sipil lebih umum di masa lalu, dalam rangka untuk menunjukkan bangunan atau kapal yang tidak dijaga oleh militer. Di beberapa negara bendera sipil adalah sama sebagai bendera perang atau bendera negara, namun tanpa lambang, seperti dalam kasus Spanyol, dan di lain itu adalah perubahan bendera perang.

Bendera Perang

Beberapa negara (termasuk Britania Raya dan Uni Soviet) telah memiliki bendera yang unik diterbangkan oleh angkatan bersenjata mereka, bukan bendera nasional.

angkatan bersenjata Negara-negara lain (seperti Amerika Serikat atau Swiss) menggunakan bendera standar nasional mereka. angkatan bersenjata Filipina juga menggunakan bendera standar nasional mereka, tetapi selama masa perang bendera terbalik. bendera Bulgaria juga terbalik selama masa perang. Ini juga dianggap bendera perang, meskipun terminologi hanya berlaku untuk penggunaan militer bendera itu.

versi besar bendera perang diterbangkan pada kapal perang angkatan laut negara. Dalam perang melambai-lambaikan bendera putih adalah bendera gencatan senjata (menyerah).

Empat bendera khas Afrika saat ini dalam koleksi Museum Maritim Nasional di Inggris dikibarkan dalam aksi oleh kapal Itsekiri bawah kendali Nana Olomu selama konflik di akhir abad 19. Salah satunya adalah bendera umumnya dikenal sebagai bendera Benin dan satu disebut sebagai bendera Olomu Nana

bendera Internasional

Di antara bendera internasional Bendera Perserikatan Bangsa-Bangsa, bendera Olimpiade, bendera Paralimpiade, Bendera Uni Eropa dan Bendera PBB.

[sunting] bendera serupa

Silakan lihat Galeri bendera berdasarkan desain.

[sunting] Lihat pula

Sumber dari : http://id.wikipedia.org/wiki/Bendera



{December 14, 2011}  

OneRepublic

http://dedearmstrong.files.wordpress.com/2010/08/8-29-one-republic.jpg

From Wikipedia, the free encyclopedia
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OneRepublic

OneRepublic performing at the Burswood Dome, Perth, Western Australia, March 2008
Background information
Origin Colorado Springs, Colorado, United States
Genres Alternative rock, pop rock
Years active 2002–present
Labels Mosley/Interscope
Associated acts Timbaland, Leona Lewis, Sara Bareilles, B.o.B
Website onerepublic.net
Members
Ryan Tedder
Zach Filkins
Brent Kutzle
Drew Brown
Eddie Fisher
Past members
Jerrod Bettis
Tim Myers

OneRepublic is an American pop rock band from Colorado Springs, Colorado.[1] Formed in 2002 by Ryan Tedder and Zach Filkins, the band achieved massive success on MySpace, becoming the most prominent unsigned act on the website then. They signed onto Mosley Music Group in 2006, and released their debut album, Dreaming Out Loud in 2007.

OneRepublic made radio history when with their first single, “Apologize“, received the largest amount of airplay in history with 10,331 plays in one week, the record only being broken again by “Bleeding Love” by Leona Lewis, a song Tedder also co-wrote. The remix version, featured on Timbaland‘s album Shock Value was a smash hit internationally, reaching number-one in sixteen countries and gaining 10 million downloads (the largest number of digital downloads for any song to date) subsequently earning them a Grammy Award nomination.[2] The band also achieved national success with their second single, “Stop and Stare“. Dreaming Out Loud was certified platinum in the United States, and gold in Austria, Australia and Canada.

The band’s second album, Waking Up, was released on November 17, 2009.[3] The lead single from the album, “All the Right Moves“, charted in the top 10 in Ireland, New Zealand, Switzerland and in the top 20 on the Billboard Hot 100.

Contents

[hide]

[edit] History

[edit] Origin (1996)

The first incarnation of what evolved into OneRepublic formed in 1996 after Ryan Tedder and Zach Filkins befriended each other during their senior year at Colorado Springs Christian High School in Colorado Springs, Colorado. During a drive home, as Filkins and Tedder discussed favorite musicians including Fiona Apple, Peter Gabriel and U2, they decided to put together a band. They enlisted a few musical friends and named their rock act This Beautiful Mess—a phrase which first attained cult prominence a year earlier when Sixpence None the Richer released its award-winning second album, This Beautiful Mess. Tedder, Filkins & Co. had a few small gigs at Pikes Peak, attended by friends and family. Senior year ended, and Tedder and Filkins parted ways, each attending different colleges.[4]

[edit] Early career (2002–2007)

Reuniting in Los Angeles in 2002, Tedder and Filkins reformed their second band under the moniker Republic. Tedder, by then an established songwriter and record producer, had convinced Filkins who was living in Chicago to relocate. Nine months later, they were signed to Columbia Records. After a few line-up changes, they finally settled with Tedder on vocals, Filkins on guitar and backing vocals, Eddie Fisher on drums, Brent Kutzle on bass and cello, and Drew Brown on lead guitar. They later changed the band name to OneRepublic after their record company mentioned that the name Republic might cause controversy with other bands.[5]

They worked in the studio for two and a half years and recorded their first full length album. Two months before their album was due to be released, (with “Sleep” as their debut single), they were dropped by Columbia Records. The band was beginning to gain prominence on MySpace, becoming the number-one unsigned act on the site.[6] The band caught the attention of a number of labels, including Timbaland‘s Mosley Music Group. The band soon signed onto the label, becoming the first rock band to do so.[7]

[edit] Dreaming Out Loud and mainstream breakthrough (2008–2009)

OneRepublic’s first single, “Apologize“, was released in its original version from the band’s debut album Dreaming Out Loud. The song was also prominently featured as a remix on Timbaland’s 2007 release of Shock Value.

The single, featured on Shock Value, was a major hit both in the United States and internationally. The song was the biggest radio airplay hit in the history of the Top 40 radio in North America, with 10,331 plays in one week, until its record was broken by Leona Lewis‘s “Bleeding Love,” which was also co-written by Ryan Tedder.[8] It peaked at number-one for eight consecutive weeks on the Billboard Pop 100 chart and reached the top-three on the Billboard Hot 100. The song sold 5 million digital downloads in the U.S. alone and was certified 4x platinum.[9] The song was a massive hit internationally, reaching number-one in 16 countries, including Nepal, Australia, Austria, Germany, Italy, New Zealand, Sweden, Egypt, Turkey, and the Netherlands. It spent thirteen weeks at number-one in Canada.

The second single from the album, “Stop and Stare“, released in March 2007, hit the top twelve on the Hot 100 chart and reached number 9 on the Pop 100 chart. The song, while not as successful as “Apologize”, brought the band further into the limelight. Their third single, “Say (All I Need)“, was released in the UK and the US in June 2008. In September 2008, the band released their fourth and final single from the album, “Mercy“. The album was released in the United States on November 20, 2007, with international release dates staggered throughout early 2008. Dreaming Out Loud has sold 822,458 copies in the US and over 2 million worldwide as of 2009. It has been certified gold in the U.S.[10] However, critical reception to the album ranged from negative to mixed. Allmusic gave the album a modest review, stating the “album sounds derivative” but also “sounds cohesive and smoothly pleasant”.[11] Robert Christgau gave the album a negative review, and termed it a “dud”.[12] Rolling Stone gave the album 2 out of 5 stars, but placed the band in their “Artists to Watch” list, which featured ten artists that, according to the magazine, “…are bringing the future of music, today.”[13]

The band performed Say (All I Need) live on Fox’s So You Think You Can Dance in August 2007. In 2008, OneRepublic toured with Maroon 5 and Brandi Carlile. On May 21, 2008, the band appeared on the American Idol finale performing a duet of “Apologize” with finalist David Archuleta. In August 2008, OneRepublic performed “Apologize” and “Stop and Stare” at MTV Asia Awards 2008 in Genting Highlands, Malaysia. They won the Best Hook-Up Award for “Apologize“, beating Beyoncé Knowles, Shakira and Rihanna.[14]

The song “Apologize” was featured in Cold Case, Ghost Whisperer, Smallville, Gossip Girl and The Hills.

The song “Come Home” was featured in Cold Case, Gossip Girl and The Vampire Diaries.

[edit] Waking Up (2009–2011)

On September 24, 2008, the band stated during a concert at the London Forum in England, they were working on new songs for a new album to be released in the summer of 2009. The band played one of the newly recorded songs titled, “All the Right Moves“. The band relocated to Denver, Colorado to complete work on the album. It was mistakenly believed that the name of the album would be Today.

The album, titled Waking Up, was released on November 17, 2009. A deluxe version of the album was released with four bonus tracks.[15] Four singles have been released from the album: “All the Right Moves“, “Secrets“, “Marchin On” and “Good Life“.

“All The Right Moves” peaked at #18 on the Billboard Hot 100. The album received mixed reviews from critics. It peaked at #21 on the Billboard 200 chart and has sold over 200,000 copies in the United States.[16]

Secrets” was used in a promo for the sixth and final season of Lost. It was also used in the 2010 film The Sorcerer’s Apprentice and in promotional material for the TV series Pretty Little Liars and Nikita and was featured in 90210, 30 Rock and CSI Miami (Season 9 Episode 6) as well. It is also used as the music for Ralph Lauren Polo’s “The Big Pony Collection” men.

Four songs were featured on The Vampire Diaries, “Say (All I Need)” and “Marchin On” in season 1, and “All This Time” and “Come Home” in season 2. Other songs have also been featured on the TV series One Tree Hill, Gossip Girl, and Castle. The song “Good Life” is featured in the trailers for One Day and Eat Pray Love, as well as in the film Easy A.

OneRepublic was featured on Leona Lewis‘s second album Echo on the track “Lost Then Found”. OneRepublic also collaborated for the second time with Timbaland on his album, Shock Value II, on the track “Marchin On”.

In January 2010, the band performed a live set for the UK’s The Sun newspaper, which included a cover version of Robbie Williams‘ song “Millennium“.[17] On March 31, 2010, OneRepublic performed “All The Right Moves” on The Tonight Show.

On June 5, 2010, the band supported P!nk on her Funhouse Summer Carnival Tour at Innsbruck.

OneRepublic supported Bon Jovi at The O2 Arena on June 17, 19, and 20, 2010.[18]

The band also went on to perform at The Today Show in April during the second half of the program. They were again featured as the guest for the show’s Summer Concert Series on May 28, 2010. On September 12, 2010, they played at the Help for Heroes gig in Twickenham Stadium, London.[19]

The band supported Maroon 5 on their fall 2010 tour.

Google used the song “Good Life” in its 2010 in review video, introducing the band to thousands of new fans.

The band also was on Dancing With the Stars as a musical guest.

[edit] Third Album (2011–present)

Rumors have been spreading amongst fans that OneRepublic has been working on a third album while touring. Excitement grew when guitarist, Zach Filkins, posted a video on their YouTube while they were on the set of their music video “Good Life” that a third album was coming soon. A recent interview with Filkins by Alternative Addiction states that the album will further exemplify their sound and evolution: “We’ve been playing the songs on Waking Up for a while, and I think we are all beginning to feel like we are ready to have something new coming up.”[20] Eddie Fisher, drummer, told fans on their Twitter account that the band will continue touring with their songs from Waking Up and will then move on to the third album in the fall of 2011.[21] OneRepublic confirmed via their official Twitter on 18 April 2011 that the album will be released sometime in 2012.[22] Also on April 18, 2011, the band performed a new song that they wrote in New York for the third album called “Life in Color” live for the first time in Vienna.[23] On Twitter, the band says they plan on releasing their first single for late March/April next year with the album and other singles following.

Faith Hill covered “Come Home” for her upcoming album. “It’s such a great song,” Hill said “So well-written — a beautiful lyric and sentiment combined with a driving musical undertone and instrumentation. I’m really excited for fans of country radio to hear the song.”[24] Tedder responded with a positive reaction, saying “Just heard Faith Hill’s “Come Home” finally. LOVE IT. It’s not a cover- it’s hers- she took it to another level. She owned it & beat it.” [25]

OneRepublic announced that they would be releasing their first Christmas single called “Christmas Without You”. The band wrote on twitter: “Putting final touches on our Christmas song- we went old school, doesnt sound like ANYTHING we’ve done. We want it timeless. Crosby, Sinatra“. [26] The single was released via iTunes on November 21, 2011.

[edit] Musical style and influences

OneRepublic’s varied style of music has been described by Ryan Tedder: “We’re no respecter of genre. If its a good song or a good artist whether rock, pop, indie or hip hop, they’ve probably influenced us on some level…nothing’s new under the sun, we’re a sum of a bunch of parts.” They cite The Beatles and U2 as heavier influences on their music. OneRepublic has expressed a desire to move listeners onstage the way U2 does.[27][28]

Allmusic commented on the band’s sound, “…OneRepublic recalls the melodies of the Fray and the vocal acrobatics of Maroon 5’s Adam Levine….and often favors cathartic, cranked-up choruses that Chris Martin has yet to tackle.[29] However, Tedder downplays Coldplay as an influence; “Their influences are our influences. The big difference, though, is that I come from a much wider hip-hop and urban background. I’ve been producing, writing and performing urban stuff, and I try to bring that into the group because we’re not trying to be a British band.” Drew Brown also stated: “We aren’t all die-hard Coldplay fans, but because of the comparisons, we’ve done our research, and I’m sure we’ve got a large handful of common influences.”

[edit] Covers

On tour, the band has been known to cover popular songs. Some covers include:

  • Always Where I Need To Be” by The Kooks – OneRepublic performed this song in the Star Bar at Radio 1 Big Weekend. Tedder and Filkins played the acoustic guitar while Kutzle played the cello and Brown was on the Glockenspiel. Fisher was absent.
  • Bitter Sweet Symphony” by The Verve – OneRepublic’s version features the string hook at the beginning by Brent Kutzle on cello. During the second chorus Tedder adds his own signature use of falsetto, singing it at a noticeably higher pitch than the original.
  • Crazy” by Gnarls Barkley – OneRepublic performed this song in concerts throughout their 2008 European tour.
  • Don’t Go Away” by Oasis – OneRepublic chose to perform this song when strippedmusic.com asked them to do a cover of a particular band or artist they considered great. The video for this song is available exclusively on iTunes.
  • For What It’s Worth” by Buffalo Springfield – OneRepublic performed this song in concerts throughout their 2008 tour.
  • Last Goodbye” by Jeff Buckley – OneRepublic’s version of the late Jeff Buckley’s “Last Goodbye” has had mixed reception. Fans of Jeff Buckley have not responded favorably to the cover. Although Tedder’s vocals have been received well, the choice of covering the song in general has been subject to harsh criticism. The song is available as a single and a video from iTunes and is featured on strippedmusic.com.
  • Mercy” by Duffy – During their visit to the United Kingdom, they started including the song, due to its popularity and chart performance. The song was also recorded on BBC Radio 1 after the band was interviewed, garnering it more airplay. The song also serves as the b-side for the UK release of their third single, “Say (All I Need).” In the band’s version, Tedder occasionally adds a few verses from Amy Winehouse’s hit song, “Rehab,” along the bridge in some of their performances. Tedder has said in an interview that they performed the song because “It is the absolute opposite of anything we would ever do (musically).”
  • Millennium” by Robbie Williams[17]
  • Oh Holy Night” – OneRepublic also covered this Christmas classic during one of their shows a few days before Christmas.
  • Rolling in the Deep” by Adele – OneRepublic started performing this song on their Europe tour in 2011.
  • Sabotage” by the Beastie Boys
  • Seven Nation Army” by The White Stripes – OneRepublic performs this live in a medley after “Stand By Me” by Ben King and before “SexyBack” by Justin Timberlake.
  • SexyBack” by Justin Timberlake – OneRepublic performs this live in a medley after “Stand By Me” by Ben King and “Seven Nation Army” by The White Stripes.
  • Shout” by Tears for Fears – OneRepublic performed this song during their “Waking Up” tour. This song is featured in their international version of “Waking Up.”
  • Stand By Me” by Ben E. King – OneRepublic performs this live in a medley before “Seven Nation Army” by The White Stripes and “SexyBack” by Justin Timberlake.
  • Take Me Out” by Franz Ferdinand
  • Umbrella” by Rihanna – Like a number of acts in 2007, OneRepublic covered Rihanna’s hit single, “Umbrella.” The band included it in their set list shortly after going on tour.
  • “With or Without You” by U2
  • I Vow to Thee, My Country

[edit] Members

[edit] Current members

[edit] Additional live members

  • David McGlohon – acoustic guitar, tambourine, backing vocals (2008–present)
  • Andy Prickett – lead guitar, backing vocals (2010)

[edit] Former members

  • Jerrod Bettis – drums, percussion (2002–2005)
  • Tim Myers – bass guitar (2005–2007)

[edit] Discography

Main article: OneRepublic discography

[edit] Studio albums

[edit] Awards and nominations

Year Award Category Result
2008 Teen Choice Awards Choice Music: Breakout Group Nominated
Choice Music: Rock Track (“Stop and Stare”) Won
MuchMusic Video Awards Best International Video – Group (“Apologize”) shared with Timbaland Nominated
Best International Video – Group (“Stop and Stare”) Nominated
ECHO National/International Hit of the Year (“Apologize”) shared with Timbaland Nominated
MTV Asia Awards Best Hook Up (“Apologize”) shared with Timbaland Won
Breakthrough Artist Nominated
MTV Europe Music Awards Best New Act Nominated
2009 People’s Choice Awards, USA Favourite Rock Song (“Apologize”) Nominated
Grammy Awards Best Pop Performance by a Duo or Group with Vocals (“Apologize”) Nominated
ECHO Best International Group Nominated
2010 ESKA MUSIC AWARDS (Poland) Band Of The Year (International) Won
Teen Choice Awards Choice Rock Track (“All The Right Moves”) Nominated
2011 Teen Choice Awards Choice Music: Rock Group Nominated
Choice Music: Rock Track (“Good Life”) Nominated
American Music Awards Favorite Pop/Rock Band/Duo/Group Nominated

Sumber dari : http://en.wikipedia.org/wiki/OneRepublic and http://dedearmstrong.files.wordpress.com/2010/08/8-29-one-republic.jpg



{December 14, 2011}  

Museum

From Wikipedia, the free encyclopedia
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For other uses, see Museum (disambiguation).

The Louvre Museum in Paris, one of the largest and most famous museums in the world.

The Uffizi Gallery, the most visited museum in Italy and one of most important in the world. View toward the Palazzo Vecchio, in Florence.

A museum is an institution that cares for a collection of artifacts and other objects of scientific, artistic, cultural, or historical importance and makes them available for public viewing through exhibits that may be permanent or temporary.[1] Most large museums are located in major cities throughout the world and more local ones exist in smaller cities, towns and even the countryside. The continuing acceleration in the digitization of information, combined with the increasing capacity of digital information storage, is causing the traditional model of museums (i.e. as static “collections of collections” of three-dimensional specimens and artoifnifacts) to expand to include virtual exhibits and high-resolution images of their collections for perusal, study, and exploration from any place with Internet connectivity.

Contents

[hide]

[edit] Etymology

The English “museum” comes from the Latin word, and is pluralized as “museums” (or rarely, “musea”). It is originally from the Greek Μουσεῖον (Mouseion), which denotes a place or temple dedicated to the Muses (the patron divinities in Greek mythology of the arts), and hence a building set apart for study and the arts,[2] especially the Musaeum (institute) for philosophy and research at Alexandria by Ptolemy I Soter about 280 BCE.[3] The first museum/library is considered to be the one of Plato in Athens.[4] However, Pausanias gives another place called “Museum”, namely a small hill in Classical Athens opposite the Akropolis. The hill was called Mouseion after Mousaious, a man who used to sing on the hill and died there of old age and was subsequently buried there as well.[5]

[edit] Purpose

Hampton Court Palace, the great gatehouse.

Museum purposes change from institution to institution. Some favor education over conservation, or vice versa. For example, in the 1970s, the Canada Science and Technology Museum favored education over preservation of their objects. They displayed objects as well as their functions. One exhibit featured an historic printing press that a staff member used for visitors to create museum memorabilia.[6] Some seek to reach a wide audience, such as a national or state museum, while some museums have specific audiences, like the Mormon Church History Museum or local history organizations. Generally speaking, museums collect objects of significance that comply with their mission statement for conservation and display. Although most museums do not allow physical contact with the associated artifacts, there are some that are interactive and encourage a more hands-on approach. In 2009, Hampton Court Palace, palace of Henry VIII, opened the council room to the general public to create an interactive environment for visitors. Rather than allowing visitors to handle 500 year old objects, the museum created replicas, as well as replica costumes. The daily activities, historic clothing, and even temperature changes immerse the visitor in a slice of what Tudor life may have been.[7]

[edit] History

Early museums began as the private collections of wealthy individuals, families or institutions of art and rare or curious natural objects and artifacts.

The museums of ancient times, such as the Musaeum of Alexandria, would be equivalent to a modern graduate institute.

Early museums began as the private collections of wealthy individuals, families or institutions of art and rare or curious natural objects and artifacts. These were often displayed in so-called wonder rooms or cabinets of curiosities. Public access was often possible for the “respectable”, especially to private art collections, but at the whim of the owner and his staff. The oldest such museum in evidence was Ennigaldi-Nanna’s museum, dating from c. 530 BC and devoted to Mesopotamian antiquities; it apparently had sufficient traffic as to warrant a labels for the ordered collection.

The oldest public museums in the world opened in Rome during the Renaissance. However, many significant museums in the world were not founded until the 18th century and the Age of Enlightenment:

The Orthodox Church, later an Ottoman mosque, and now a museum, Hagia Sophia was once the pride of the Byzantine Empire. Historically located in Constantinople, is now modern day Istanbul, Turkey

  • The Charleston Museum was established in 1773 thereby making it the first American museum. It did not open to the public until 1824.[11]

These “public” museums, however, were often accessible only by the middle and upper classes. It could be difficult to gain entrance. In London for example, prospective visitors to the British Museum had to apply in writing for admission. Even by 1800 it was possible to have to wait two weeks for an admission ticket.[citation needed] Visitors in small groups were limited to stays of two hours.[citation needed] In Victorian times in England it became popular for museums to be open on a Sunday afternoon (the only such facility allowed to do so) to enable the opportunity for “self improvement” of the other – working – classes.[citation needed]

The first truly public museum was the Louvre Museum in Paris,[citation needed] opened in 1793 during the French Revolution, which enabled for the first time in history free access to the former French royal collections for people of all stations and status. The fabulous art treasures collected by the French monarchy over centuries were accessible to the public three days each “décade” (the 10-day unit which had replaced the week in the French Republican Calendar). The Conservatoire du muséum national des Arts (National Museum of Arts’s Conservatory) was charged with organizing the Louvre as a national public museum and the centerpiece of a planned national museum system. As Napoléon I conquered the great cities of Europe, confiscating art objects as he went, the collections grew and the organizational task became more and more complicated. After Napoleon was defeated in 1815, many of the treasures he had amassed were gradually returned to their owners (and many were not). His plan was never fully realized, but his concept of a museum as an agent of nationalistic fervor had a profound influence throughout Europe.

American museums eventually joined European museums as the world’s leading centers for the production of new knowledge in their fields of interest. A period of intense museum building, in both an intellectual and physical sense was realized in the late 19th and early 20th centuries (this is often called “The Museum Period” or “The Museum Age”). While many American museums, both Natural History museums and Art museums alike, were founded with the intention of focusing on the scientific discoveries and artistic developments in North America, many moved to emulate their European counterparts in certain ways (including the development of Classical collections from ancient Egypt, Greece, Mesopotamia and Rome). Drawing on Michel Foucault’s concept of liberal government, Tony Bennett has suggested the development of more modern 19th century museums was part of new strategies by Western governments to produce a “citizenry” that, rather than be directed by coercive or external forces, monitored and regulated its own conduct. To incorporate the masses in this strategy, the private space of “museums” that previously had been restricted and socially exclusive were made “public.” As such, objects and artifacts, particularly those related to high culture, became instruments for these “new tasks of social management.”[12] Universities became the primary centers for innovative research in the United States well before the start of the Second World War. Nevertheless, museums to this day contribute new knowledge to their fields and continue to build collections that are useful for both research and display.

[edit] Management

The roles associated with the management a museum largely depends on the size of the institution, but every museum has a hierarchy of governance with a Board of Trustees serving at the top. The Director is next in command and works with the Board to establish and fulfill the museum’s mission statement and to ensure that the museum is accountable to the public.[13] Together, the Board and the Director establish a good system of governance that is guided by various other documents such as an institutional or strategic plan, institutional code of ethics, bylaws, and collections policy. The American Association of Museums (AAM) has also formulated a series of standards and best practices that help guide the management of museums. Unfortunately, many small, local museums lack this guidance since accreditation with AAM requires a museum to operate on an annual budget of at least $25,000.[14]

A change in leadership may ultimately affect changes at the museum, as new directors commonly have new ideas for the institution they work for. For instance, the Los Angeles County Museum of Art’s Director and CEO, Michael Govan, has made great strides for the museum since he started in 2006. Undertaking elaborate building projects, acquiring large collections of objects, and creating new relationships with contemporary artists are just some of his accomplishments. While change and growth is often good for a museum, they should not reach outside the original mission statement of the institution.

According to museum professionals Hugh H. Genoways and Lynne M. Ireland, “Administration of the organization requires skill in conflict management, interpersonal relations, budget management and monitoring, and staff supervision and evaluation. Managers must also set legal and ethical standards and maintain involvement in the museum profession.”[15]

Various positions within the museum carry out the policies established by the Board and the Director. These positions include but are not limited to curators, collections managers/registrars, public programmers/educators, exhibition designers, and building operators. These positions and all other employees should work together toward the museum’s institutional goal.

  • Curator – research the collection and most often write the text labels for exhibitions. In larger institutions, there may be a curator assigned to each collection of objects the museum holds. Ex: Curator of Modern Art, Curator of Natural History, Curator of History, etc.
  • Collections Management/Registrar – responsible for the care and maintenance of all objects in the museum’s collection, tracks movement of objects in and out of the museum on loan or on exhibition, records information about objects in databases-such as an object’s provenance. Registrars oversee the accessioning process, which formally accepts objects into the museum’s collection with an accession number and detailed record. Collections Managers and Registrars uphold the Collections Policy, which guides what is and is not accepted into the museum collection.
  • Public Programmer/Educator – creates programs for the public and designs interactives for exhibitions. This position also oversees volunteers and docents at the museum. Depending on the institution, educators may also research the collections and write text for exhibitions. Educators work with the Board, Director, and Curator to ensure that the needs of the public are met as laid out in the institution’s mission statement.
  • Exhibition Designer – designs and installs the exhibition under the supervision of the curator and collections manager. They have the vital role of creating exhibition space that is navigable by the visitor.
  • Building Operators – oversee security and maintenance of the museum. In larger museums, building operators will work with Collections Managers to maintain appropriate levels of temperature and humidity which can affect the stability of the objects.[16]

[edit] Museum planning

See also: Museum planning and Interpretive planning

The design of museums has evolved throughout history. Interpretive museums, as opposed to art museums, have missions reflecting curatorial guidance through the subject matter which now include content in the form of images, audio and visual effects, and interactive exhibits. Museum creation begins with a museum plan, created through a museum planning process. The process involves identifying the museum’s vision and the resources, organization and experiences needed to realize this vision. A feasibility study, analysis of comparable facilities and an interpretive plan are all developed as part of the museum planning process.

Some museum experiences have very few or no artifacts and do not necessarily call themselves museums; the Griffith Observatory in Los Angeles and the National Constitution Center in Philadelphia, being notable examples where there are few artifacts, but strong, memorable stories are told or information is interpreted. In contrast, the United States Holocaust Memorial Museum in Washington, D.C. uses many artifacts in their memorable exhibitions. Notably, despite their varying styles, the latter two were designed by Ralph Appelbaum Associates.

[edit] Exhibition design

Main article: Exhibit design

Most mid-size and large museums employ exhibit design staff for graphic and environmental design projects, including exhibitions. In addition to traditional 2-D and 3-D designers and architects, these staff departments may include audio-visual specialists, software designers, audience research and evaluation specialists, writers, editors, and preparators or art handlers. These staff specialists may also be charged with supervising contract design or production services. The exhibit design process builds on the interpretive plan for an exhibit, determining the most effective, engaging and appropriate methods of communicating a message or telling a story. The process will often mirror the architectural process or schedule, moving from conceptual plan, through schematic design, design development, contract document, fabrication and installation. Museums of all sizes may also contract the outside services of exhibit fabrication businesses. Predator Exhibits, located in Ontario, Canada, is one such business.

Exhibition design has as multitude of strategies, theories, and methods but two that embody much of the theory and dialogue surrounding exhibition design are the metonymy technique and the use of authentic artifacts to provide the historical narrative. Metonymy, or “the substitution of the name of an attribute or adjunct for that of the thing meant,” [17] is a technique used by many museums but few as heavily and as influentially as Holocaust museums. The United States Holocaust Memorial Museum in Washington D.C., for example, employs this technique in its shoe exhibition. Simply a pile of decaying leather shoes piled against a bare, gray concrete wall the exhibit relies heavily on the emotional, sensory response the viewer will naturally through this use metonymic technique. This exhibition design intentionally signifies metonymically the nameless and victims themselves. This metaphysical link to the victims through the deteriorating and aged shoes stands as a the surviving vestige of the individual victim. This technique, employed properly, can be a very powerful one as it plays off the real life experiences of the viewer while evoking the equally unique memory of the victim. Metonymy, however, Jennifer Hansen-Glucklich argues, is not without its own problems. Hansen-Glucklich explains, “. . .when victims’ possessions are collected according to type and displayed en masse they stand metonymically for the victims themselves . . . Such a use of metonymy contributes to the dehumanization of the victims as they are reduced to a heap of indistinguishable objects and their individuality subsumed by an aesthetic of anonymity and excess.” [18] While a powerful technique Hansen-Glucklick points out that when used en masse the metonym suffers as the memory and suffering of the individual is lost in the chorus of the whole. While at times juxtaposed, the alternative technique of the use of authentic objects is seen the same exhibit mentioned above. The use of authentic artifacts is employed by most, if not all, museums but the degree to which and the intention can vary greatly. The basic idea behind exhibiting authentic artifacts is to provide not only legitimacy to the exhibit’s historical narrative but, at times, to help create the narrative as well. The theory behind this technique is to exhibit artifacts in a neutral manner to orchestrate and narrate the historic narrative through, ideally, the provenance of the artifacts themselves. While albeit necessary to most some degree in any museum repertoire, the use of authentic artifacts can not only be misleading but as equally problematic as the aforementioned metonymic technique. Hansen-Glucklick explains, “The danger of such a strategy lies in the fact that by claiming to offer the remnants of the past to the spectator, the museum creates the illusion of standing before a complete picture. The suggestion is that if enough details and fragments are collected and displayed, a coherent and total truth concerning the past will emerge, visible and comprehensible. The museum attempts, in other words, to archive the unachievable.” [18] While any exhibit benefits from the legitimacy given by authentic objects or artifacts the temptation must be protected against in order to avoid relying solely on the artifacts themselves. A well designed exhibition should employ objects and artifacts as a foundation to the narrative but not as a crutch; a lesson any conscientious curator would be well to keep in mind.

[edit] Types

Types of museums vary, from large institutions, covering many of the categories below, to very small institutions focusing on a specific subject, location, or a notable person. Categories include: fine arts, applied arts, craft, archaeology, anthropology and ethnology, history, cultural history, science, technology, children’s museums, natural history, botanical and zoological gardens. Within these categories many museums specialize further, e.g. museums of modern art, folk art, local history, military history, aviation history, philately, agriculture or geology. Another type of museum is an encyclopedic museum. Commonly referred to as a universal museum, encyclopedic museums have collections representative of the world and typically include art, science, history, and cultural history. The type and size of a museum is reflected in its collection. A museum normally houses a core collection of important selected objects in its field.

[edit] Archaeology museums

Archaeology museums specialize in the display of archaeological artifacts. Many are in the open air, such as the Acropolis of Athens and the Roman Forum. Others display artifacts found in archaeological sites inside buildings. Some, such as the Western Australian Museum, exhibit maritime archaeological materials. These appear in its Shipwreck Galleries, a wing of the Maritime Museum. This Museum has also developed a ‘museum-without-walls’ through a series of underwater wreck trails.

[edit] Art museums

Main article: Art museum

An Art museum, also known as an art gallery, is a space for the exhibition of art, usually in the form of art objects from the visual arts, primarily paintings, illustrations, and sculpture. Collections of drawings and old master prints are often not displayed on the walls, but kept in a print room. There may be collections of applied art, including ceramics, metalwork, furniture, artist’s books and other types of object. Video art is often screened.

The first publicly owned museum in Europe was the Amerbach-Cabinet in Basel, originally a private collection sold to the city in 1661 and public since 1671 (now Kunstmuseum Basel).[19] The Ashmolean Museum in Oxford opened on 24 May 1683 as the world’s first university art museum. Its first building was built in 1678–1683 to house the cabinet of curiosities Elias Ashmole gave Oxford University in 1677. The Uffizi Gallery in Florence was initially conceived as a palace for the offices of Florentian magistrates (hence the name), it later evolved into a display place for many of the paintings and sculpture collected by the Medici family or commissioned by them. After the house of Medici was extinguished, the art treasures remained in Florence, forming one of the first modern museums. The gallery had been open to visitors by request since the sixteenth century, and in 1765 it was officially opened to the public. Another early public museum was the British Museum in London, which opened to the public in 1759.[10] It was a “universal museum” with very varied collections covering art, applied art, archaeology, anthropology, history, and science, and a library. The science collections, library, paintings and modern sculpture have since been found separate homes, leaving history, archaeology, non-European and pre-Renaissance art, and prints and drawings.[citation needed]

The specialised art museum is considered a fairly modern invention, the first being the Hermitage in Saint Petersburg which was established in 1764.[citation needed]

The Louvre in Paris was established in 1793, soon after the French Revolution when the royal treasures were declared for the people.[20] The Czartoryski Museum in Kraków was established in 1796 by Princess Izabela Czartoryska.[21] This showed the beginnings of removing art collections from the private domain of aristocracy and the wealthy into the public sphere, where they were seen as sites for educating the masses in taste and cultural refinement.

[edit] Encyclopedic museums

Encyclopedic museums are large, mostly national, institutions that offer visitors a plethora of information on a variety of subjects that tell both local and global stories. “With 3% of the world’s population, or nearly 200 million people, live outside the country of their birth, encyclopedic museums play an especially important role in the building of civil society. They encourage curiosity about the world.”[22] James Cuno, President and CEO of the J. Paul Getty Trust, along with Neil MacGregor, Director of the British Museum, are two of the most outspoken museum professionals who support encyclopedic museums. Encyclopedic museums have advantages; however, some scholars and archaeologists argue against encyclopedic museums because they remove cultural objects from their original cultural setting, losing their context.[23]

[edit] Historic House Museums

Main article: Historic house museum

Within the category of history museums historic house museums are the most numerous. The earliest projects for preserving historic homes began in the 1850s under the direction of individuals concerned with the public good and the preservation of American history, especially centered on the first president. Since the establishment of America’s first historic site at Washington’s Revolutionary headquarters at Hasbrouck House in New York State, Americans have found a penchant for preserving similar historical structures. The establishment of historic house museums increased in popularity through the 1970s and 1980s as the Revolutionary bicentennial set off a wave of patriotism and alerted Americans to the destruction of their physical heritage. The tradition of restoring homes of the past and designating them as museums draws on the English custom of preserving ancient buildings and monuments. Initially homes were considered worthy of saving because of their associations with important individuals, usually of the elite classes, like former presidents, authors, or businessmen. Increasingly, Americans have fought to preserve structures characteristic of a more typical American past that represents the lives of everyday people including minorities.[24]

While historic house museums compose the largest section within the historic museum category they usually operate with small staffs and on limited budgets. Many are run entirely by volunteers and often do not meet the professional standards established by the museum industry. An independent survey conducted by Peggy Coats in 1990 revealed that sixty-five percent of historic house museums did not have a full time staff and 19 to 27 percent of historic homes employed only one full time employee. Furthermore, the majority of these museums operated on less than $50,000 annually. The survey also revealed a significant disparity in the amount of visitors between local house museums and national sites. While museums like Mount Vernon and Colonial Williamsburg were visited by over one million tourists a year, more than fifty percent of historic house museums received less than 5,000 visitors per year.[25]

These museums are also unique in that the actual structure belongs to the museum collection as a historical object. While some historic home museums are fortunate to possess a collection containing many of the original furnishings once present in the home, many face the challenge of displaying a collection consistent with the historical structure. Some museums choose to collect pieces original to the period while not original to the house. Others, fill the home with replicas of the original pieces reconstructed with the help of historic records. Still other museums adopt a more aesthetic approach and use the homes to display the architecture and artistic objects.[26] Because historic homes have often existed through different generations and have been passed on from one family to another, volunteers and professionals also must decide which historical narrative to tell their visitors. Some museums grapple with this issue by displaying different eras in the home’s history within different rooms or sections of the structure. Others choose one particular narrative, usually the one deemed most historically significant, and restore the home to that particular period.

[edit] History museums

History museums cover the knowledge of history and its relevance to the present and future. Some cover specialized curatorial aspects of history or a particular locality; others are more general. Such museums contain a wide range of objects, including documents, artifacts of all kinds, art, archaeological objects. Antiquities museums specialize in more archaeological findings.

A common type of history museum is a historic house. A historic house may be a building of special architectural interest, the birthplace or home of a famous person, or a house with an interesting history. Historic sites can also become museums, particularly those that mark public crimes, such as Tuol Sleng Genocide Museum or Robben Island. Another type of history museum is a living museum. A living museum is where people recreate a time period to the fullest extent, including buildings, and language. It is similar to historical reenactment.

See also: Medical History Museum (disambiguation)

[edit] Living History Museums

Main article: Living museum

Living history museums recreate historical settings to simulate past time periods, providing visitors with an experiential interpretation of history.[27] These museums feature reconstructions of particular time periods and/or locations and are staffed by historical site interpreters who often reflect the time period. To reflect the time period, interpreters use costumes, period speech, and character impersonations while performing daily tasks and crafts of the period. These museums have found particular popularity in the United States and Canada.[28]

The beginnings of the living history museum can be traced back to 1873 with the opening of the Skansen Museum near Stockholm, Sweden. The museum’s founder, Arthur Hazelius, began the museum by using his personal collection of buildings and other cultural materials of pre-industrial society.[29] This museum began as an open air museum and, by 1891, had several farm buildings in which visitors could see exhibits and where guides demonstrated crafts and tools.[28]

For years, living history museums were relatively nonexistent outside of Scandinavia, though some military garrisons in North America used some living history techniques.[28] However, the growth of new social history beginning in the 1960s and 1970s and excitement over the United States Bicentennial in 1976 gave living history displays new credibility and use. Since this time, living history museums have become more widespread. Some of these first museums that are now well known in the United States are Colonial Williamsburg, Plimoth Plantation, Connor Prairie Pioneer Settlement, and Old Sturbridge Village. Many living history farms and similar farm and agricultural museums have united under an association known as the Association for Living History, Farm, and Agricultural Museums (ALHFAM).[29]

The relative authenticity of living history farms varies significantly. At its best, they most accurately reflect the past appropriate to the time period while at their worst they may portray gross inaccuracies in an attempt to portray a certain idealized image. One such example is Wichita’s Old Cowtown Museum, which in its small, rural representation of Wichita resembles Western movies and Wild West myths more than the bustling urban city that Wichita quickly became. This living history narrative developed because of the availability of small historical buildings and inaccurate replicas, prodding from the city, and the influence of Hollywood.[30] Museum professionals must grapple with these issues of conflicting audience and institutional needs which impact the overall structure of living history. Living history museums have also been criticized for their ability to teach, particularly from those that believe “living history is antiquarian, idyllic, or downright misleading.”[29] In response to this question, the Association for Living History, Farm, and Agricultural Museums (ALHFAM) has stated that they distinguish between an unchanging past and an interpretation of a constantly changing past. It additionally was affirmed by the ALHFAM that they also support Dr. Scott Magelssen’s idea that living history museums produce history as others do, such as teachers in classrooms, authors in monographs, and even directors in film.[29]

For a more comprehensive list, see List of open-air and living history museums in the United States.

[edit] Maritime museums

Main article: Maritime museum

Maritime museums are museums that specialize in the presentation of maritime history, culture or archaeology. They explore the relationship between societies and certain bodies of water. Just as there is a vide variety of museum types, there are also many different types of maritime museums. First, as metioned above, maritime museums can be primarily archaeological. These museums focus on the interpretation and preservation of shipwrecks and other artifacts recovered from a maritime setting. A second type is the maritime history museum, dedicated to educating the public about humanity’s maritime past. Examples are the San Francisco Maritime Museum and Mystic Seaport. Military-focused maritime museums are a third variety, of which the Intrepid Sea, Air and Space Museum is an example.

[edit] Military and war museums

See also Category: Military and war museums

Military museums specialize in military histories; they are often organized from a national point of view, where a museum in a particular country will have displays organized around conflicts in which that country has taken part. They typically include displays of weapons and other military equipment, uniforms, wartime propaganda and exhibits on civilian life during wartime, and decorations, among others. A military museum may be dedicated to a particular or area, such as the Imperial War Museum Duxford for military aircraft, Deutsches Panzermuseum for tanks or the International Spy Museum for espionage, The National World War I Museum for World War I or more generalist, such as the Canadian War Museum or the Musée de l’Armée.

[edit] Mobile museums

Mobile museum is a term applied to museums that make exhibitions from a vehicle, such as a van. Some institutions, such as St. Vital Historical Society and the Walker Art Center, use the term to refer to a portion of their collection that travels to sites away from the museum for educational purposes. Other mobile museums have no “home site”, and use travel as their exclusive means of presentation.

[edit] Natural history museums

For a more comprehensive list, see List of natural history museums.

Museums of natural history and natural science typically exhibit work of the natural world. The focus lies on nature and culture. Exhibitions educate the public on natural history, dinosaurs, zoology, oceanography, anthropology and more. Evolution, environmental issues, and biodiversity are major areas in natural science museums. Notable museums include the Natural History Museum in London, the Oxford University Museum of Natural History in Oxford, the Muséum national d’histoire naturelle in Paris, the Smithsonian Institution‘s National Museum of Natural History in Washington, D.C., the American Museum of Natural History in New York City, the Royal Tyrrell Museum of Palaeontology in Drumheller, Alberta, Denver Museum of Nature and Science and the Field Museum of Natural History in Chicago. A rather minor Natural history museum is The Midwest Museum of Natural History is located in Sycamore, Illinois.

[edit] Open-air museums

Main article: Open-air museum

The open-air museum of King Oscar II at Bygdøy near Oslo in the museum guide of 1888. The World’s first open-air museum was founded in 1881.

An old farmhouse at the Salzburger Freilichtmuseum in Großgmain near Salzburg.

Open-air museums collect and re-erect old buildings at large outdoor sites, usually in settings of re-created landscapes of the past. The first one was King Oscar II‘s collection near Oslo in Norway, opened in 1881. In 1907 it was incorporated into the Norsk Folkemuseum.[31] In 1891, inspired by a visit to the open-air museum in Oslo, Artur Hazelius founded the Skansen in Stockholm, which became the model for subsequent open-air museums in Northern and Eastern Europe, and eventually in other parts of the world.[32] Most open-air museums are located in regions where wooden architecture prevail, as wooden structures may be translocated without substantial loss of authenticity.[citation needed] A more recent but related idea is realized in ecomuseums, which originated in France.[citation needed]

[edit] Pop-Up Museums

A concept developed in the 1990s, the pop-up museum is generally defined as a short term institution existing in a temporary space.[33] These temporary museums are finding increasing favor among more progressive museum professionals as a means of direct community involvement with objects and exhibition. Often, the pop-up concept relies solely on visitors to provide both the objects on display and the accompanying labels with the professionals or institution providing only the theme of the pop-up and the space in which to display the objects. Due to the flexibility of the pop-up museums and their rejection of traditional structure, even these latter provisions need not be supplied by an institution; in some cases the themes have been chosen collectively by a committee of interested participants while exhibitions designated as pop-ups have been mounted in places as varied as community centers and even a walk-in closet.[34] Some examples of pop-up museums include:

  • Museum Of New Art (MONA)– founded in Detroit, Michigan in 1996 this contemporary art museum is generally acknowledged to be the pioneer of the concept of the pop-up museum.[34]
  • The Pop-Up Museum of Queer History– a series of pop-up museum events held at various sites across the United States focusing on the history and stories of local LGBT communities.[35]
  • Denver Community Museum- a pop-up museum that existed for nine months during 2008-9, located in downtown Denver, Colorado.[36]

[edit] Science museums

For a more comprehensive list, see List of science museums.

Science museums and technology centers revolve around scientific achievements, and marvels and their history. To explain complicated inventions, a combination of demonstrations, interactive programs and thought-provoking media are used. Some museums may have exhibits on topics such as computers, aviation, railway museums, physics, astronomy, and the animal kingdom.

Science museums, in particular, may consist of planetaria, or large theatre usually built around a dome. Museums may have IMAX feature films, which may provide 3-D viewing or higher quality picture. As a result, IMAX content provides a more immersive experience for people of all ages.

Also new virtual museums, known as Net Museums, have recently been created. These are usually web sites belonging to real museums and containing photo galleries of items found in those real museums. This new presentation is very useful for people living far away who wish to see the contents of these museums.

[edit] Specialized museums

Antique cuckoo clocks in the interior of Cuckooland Museum.

A number of different museums exist to demonstrate a variety of topics. Music museums may celebrate the life and work of composers or musicians, such as the Rock and Roll Hall of Fame in Cleveland, Ohio, or even Rimsky-Korsakov Apartment and Museum in St Petersburg (Russia). Other music museums include live music recitals such as the Handel House Museum in London. In Glendale, Arizona, The Bead Museum[37] fosters the appreciation and understanding of the global historical, cultural and artistic significance of beads and related artifacts. The permanent collection has beads from around the globe, including a 15,000 year old bead. Temporary exhibits are also available.

An example of a specialized museum, in this case devoted to horology, is the Cuckooland Museum in the United Kingdom, which hosts the world’s largest and finest collection of antique cuckoo clocks.[38]

Museums targeted for youth, such as children’s museums or toy museums in many parts of the world, often exhibit interactive and educational material on a wide array of topics, for example, the Museum of Toys and Automata in Spain. The National Baseball Hall of Fame and Museum is an institution of the sports category. The Corning Museum of Glass is devoted to the art, history, and science of glass. The National Museum of Crime & Punishment explores the science of solving crimes. The Great American Dollhouse Museum in Danville, Kentucky, U.S.A., depicts American social history in miniature.[39] Interpretation centres are modern museums or visitors centres that often use new means of communication with the public. In some cases, museums cover an extremely wide range of topics together, such as the Museum of World Treasures in Wichita, KS.

[edit] Virtual museums

A recent development, with the expansion of the web, is the establishment of virtual museums. Online initiatives like the Virtual Museum of Canada[40] and the National Museum of the United States Air Force provide physical museums with a web presence, as well as online curatorial platforms such as Rhizome.[41]

Some virtual museums have no counterpart in the real world, such as LIMAC (Museo de Arte Contemporáneo de Lima),[42] which has no physical location and might be confused with the city’s own museum. The art historian Griselda Pollock elaborated a virtual feminist museum, spreading between classical art to contemporary art.[43]

Some real life museums are also using the internet for virtual tours and exhibitions. On March 23, Whitney Museum in New York organized what it called the first ever online Twitter museum tour.

[edit] Zoological parks and botanic gardens

Zoos are considered “living museums”

Main article: Zoo

Although zoos and botanic gardens are not often thought of as museums, they are in fact “living museums”. They exist for the same purpose as other museums: to educate, inspire action, and to study, develop and manage collections. They are also managed much like other museums and face the same challenges. Notable zoos include the Bronx Zoo in New York, the London Zoo, the Los Angeles Zoo, the Philadelphia Zoo, the Saint Louis Zoological Park, the San Diego Zoo, Berlin Zoological Garden, the Taronga Zoo in Sydney, Frankfurt Zoological Garden, Jardin des Plantes in Paris, and Zürich Zoologischer Garten in Switzerland. Notable botanic gardens include Royal Botanic Gardens Kew, Missouri Botanical Garden in St. Louis, Brooklyn Botanic Garden, Chicago Botanic Garden and Royal Botanical Gardens (Ontario).

[edit] Most visited museums

Main article: List of most visited art museums in the world

[edit] See also

Sumber dari : http://en.wikipedia.org/wiki/Museum



{December 14, 2011}  

House

From Wikipedia, the free encyclopedia
Jump to: navigation, search
For other uses, see House (disambiguation).

A traditional house in Novosibirsk, Siberia, Russia

A house is a building or structure that has the ability to be occupied for dwelling by human beings or other creatures. The term house includes many kinds of different dwellings ranging from rudimentary huts of nomadic tribes to free standing individual structures.[1] In some contexts, “house” may mean the same as dwelling, residence, home, abode, lodging, accommodation, or housing, among other meanings.

“Terem” – Traditional house in European Russia.

The social unit that lives in a house is known as a household. Most commonly, a household is a family unit of some kind, though households can be other social groups, such as single persons, or groups of unrelated individuals. Settled agrarian and industrial societies are composed of household units living permanently in housing of various types, according to a variety of forms of land tenure. English-speaking people generally call any building they routinely occupy “home”. Many people leave their houses during the day for work and recreation, and return to them to sleep and for other activities.[citation needed]

A mongolian yurt near the Gurvan Saikhan Mountains (in the background); part of Gobi Gurvansaikhan National Park.

A growing point of interest is the energy consumption of a house; while many houses in Japan have no insulation at all, in Europe from 2018 all houses built should have no energy consumption at all.

Contents

[hide]

[edit] Etymology

House derives directly from Old English Hus meaning ‘Dwelling, shelter, home, house,” which in turn derives from Proto-Germanic Khusan (reconstructed by etymological analysis) which is of unknown origin.[2]

[edit] Inside the house

[edit] Layout

Example of an early Victorian “Gingerbread House” in Connecticut, United States, built in 1855

Main article: House plan

Ideally, architects of houses design rooms to meet the needs of the people who will live in the house. Such designing, known as “interior design“, has become a popular subject in universities. Feng shui, originally a Chinese method of moving houses according to such factors as rain and micro-climates, has recently expanded its scope to address the design of interior spaces with a view to promoting harmonious effects on the people living inside the house. Feng shui can also mean the “aura” in or around a dwelling. Compare the real-estate sales concept of “indoor-outdoor flow”.

The square footage of a house in the United States reports the area of “living space”, excluding the garage and other non-living spaces. The “square meters” figure of a house in Europe reports the area of the walls enclosing the home, and thus includes any attached garage and non-living spaces.[citation needed] How many floors, or levels, the home is will play a big role in determining the square footage of a home.[citation needed]

[edit] Parts

Floor plan of a “foursquare” house

Many houses have several large rooms with specialized functions and several very small rooms for other various reasons. These may include a living/eating area, a sleeping area, and (if suitable facilities and services exist) washing and lavatory areas. Additionally, spa room, indoor pool, indoor basketball goal, and so forth. In traditional agriculture-oriented societies, domestic animals such as chickens or larger livestock (like cattle) often share part of the house with human beings. Most conventional modern houses will at least contain a bedroom, bathroom, kitchen (or kitchen area), and a living room. A typical “foursquare house” (as pictured) occurred commonly in the early history of the United States of America where they were mainly built, with a staircase in the center of the house, surrounded by four rooms, and connected to other sections of the house (including in more recent eras a garage).

The names of parts of a house often echo the names of parts of other buildings, but could typically include:

  • Fireplace (for warmth during winter; generally not found in warmer climates)

Some houses have a pool in the backyard, or a trampoline, or a playground.

[edit] History of the Interior

See also: Room (architecture)

It is unknown of the complete origin of the house and its interior, but it can be traced back to the most simplest form of shelters. Roman architect Vitruvius’ theories have claimed the first form of architecture as a frame of timber branches finished in mud, also known as the primitive hut.[3] Philip Tabor later states the contribution of 17th century Dutch houses as the foundation of houses today.

‘As far as the idea of the home is concerned, the home of the home is the Netherlands. This idea’s crystallization might be dated to the first three-quarters of the seventeeth century, when the Dutch Netherlands amassed the unprecedented and unrivalled accumulation of capital, and emptied their purses into domestic space.’’[4]

[edit] Communal Rooms

In the Middle Ages, the Manor Houses facilitated different activities and events. Furthermore, the houses accommodated numerous people, including the likes of the family, relatives, employees, servants and their guests.[3] Their lifestyles were largely communal, as areas such as the Great Hall enforced the custom of dining and meetings and the Solar intended for shared sleeping beds.[5]

[edit] Interconnecting Rooms

During the 15th and 16th centuries, the Italian Renaissance Palazzo consisted of plentiful rooms of connectivity. Unlike the qualities and uses of the Manor Houses, most rooms of the palazzo contained no purpose, yet were given several doors. These doors adjoined rooms in which Robin Evans describes as a ‘matrix of discrete but thoroughly interconnected chambers.’[6] The layout allowed occupants to freely walk room to room from one door to another, thus breaking the boundaries of privacy.

‘Once inside it is necessary to pass from on room to the next, then to the next to traverse the building. Where passages and staircases are used, as inevitably they are, they nearly always connect just one space to another and never serve as general distributors of movement. Thus, despite the precise architectural containment offered by the addition of room upon room, the villa was, in terms of occupation, an open plan, relatively permeable to the numerous members of the household.’[6]

Although very public, the open plan however encouraged sociality and connectivity for all inhabitants.[3]

[edit] The Corridor

It is believed that the segregation of rooms and the initiation of privacy may have been first founded in 1597, England at the Beaufort House, Chelsea. Designed by English Architect John Thorpe, he writes on his plans, ‘A Long Entry through all’.[7] The separation of the passageway from the room developed the function of the corridor. This new extension was revolutionary at the time, allowing the integration of one door per room, in which all universally connected to the same corridor. EnglishGerman Architect, Sir Roger Pratt states ‘the common way in the middle through the whole length of the house, [avoids] the offices (i.e. utility rooms) from one molesting the other by continual passing through them.’[8] Social hierarchies within the 17th century was highly regarded, as architecture was able epitomize the servants and the upper class. More privacy is offered to the occupant as Pratt further claims, ‘the ordinary servants may never publicly appear in passing to and fro for their occasions there.’[8] These prejudices between rich and poor soon influenced the integration of the corridor in housing by the 19th century.

Witold Rybczynski later states, ‘the subdivision of the house into day and night uses, and into formal and informal areas, had begun.’[9] Rooms were changed from public to private as single entryways forced notions of entering a room with a specific purpose.[3]

[edit] Work-Free House

Compared to the large scaled houses in England and the Renaissance, the 17th Century Dutch house was smaller, and was only inhabited by up to four to five members.[3] This was due to their embracement of ‘self-reliance’,[3] distinguishing the dependence on servants and encompassing lifestyles surrounded by family. It was important for the Dutch to separate work from domesticity, as the home became an escape and a place of comfort. This way of living and the home is noted to be highly similar to the contemporary family and their inhabitations. House layouts also possessed the idea of the corridor as well as the importance of function and privacy.

By the end of the 17th Century, the house layout was soon transformed to become work-free, enforcing these ideas within the long future. This came in favour for the industrial revolution, gaining large-scale factory production and workers.[3] The house layout of the Dutch and its functions are still relevant today.

[edit] Technology and Privacy

The introduction of technology and electronic systems within the house has questioned the impressions of privacy as well as the segregation of work from home. Technological advances of surveillance and communications allow insight of personal habits and private lives.[3] As a result, the ‘private becomes ever more public, [and] the desire for a protective home life increases, fuelled by the very media that undermine it’ writes Hill.[3] Work also, has been altered due to the increase of communications. The ‘deluge of information’,[3] has expressed the efforts of work, conveniently gaining access inside the house. Although commuting is reduced, ‘the desire to separate working and living remains apparent.’[3] In Jonathon Hill’s book ‘Immature Architecture, he identifies this new invasion of privacy as Electromagnetic Weather. Natural or man-made weather remain concurrent inside or outside the house, yet the electromagnetic weather is able to generate within both positions.[3]

[edit] Construction

The structure of the house (under demolition). This house is constructed from bricks and wood and was later covered by insulating panels. The roof construction is also seen.

In the United States, modern house-construction techniques include light-frame construction (in areas with access to supplies of wood) and adobe or sometimes rammed-earth construction (in arid regions with scarce wood-resources). Some areas use brick almost exclusively, and quarried stone has long provided walling. To some extent, aluminum and steel have displaced some traditional building materials. Increasingly popular alternative construction materials include insulating concrete forms (foam forms filled with concrete), structural insulated panels (foam panels faced with oriented strand board or fiber cement), and light-gauge steel framing and heavy-gauge steel framing.[citation needed]

The Saitta House, Dyker Heights, Brooklyn, New York, United States built in 1899 is made of and decorated in wood.[10]

More generally, people often build houses out of the nearest available material, and often tradition and/or culture govern construction-materials, so whole towns, areas, counties or even states/countries may be built out of one main type of material. For example, a large fraction of American houses use wood, while most British and many European houses utilize stone or brick.

In the 1900s, some house designers started using prefabrication. Sears, Roebuck & Co. first marketed their Sears Catalog Homes to the general public in 1908. Prefab techniques became popular after World War II. First small inside rooms framing, then later, whole walls were prefabricated and carried to the construction site. The original impetus was to use the labor force inside a shelter during inclement weather. More recently builders have begun to collaborate with structural engineers who use computers and finite element analysis to design prefabricated steel-framed homes with known resistance to high wind-loads and seismic forces. These newer products provide labor savings, more consistent quality, and possibly accelerated construction processes.

Lesser-used construction methods have gained (or regained) popularity in recent years. Though not in wide use, these methods frequently appeal to homeowners who may become actively involved in the construction process. They include:

Thermographic comparison of traditional (left) and “passivhaus” (right) buildings

[edit] Energy-efficiency

In the developed world, energy-conservation has grown in importance in house-design. Housing produces a major proportion of carbon emissions (30% of the total in the UK, for example).[11]

Development of a number of low-energy building types and techniques continues. They include the zero-energy house, the passive solar house, the autonomous buildings, the superinsulated and houses built to the Passivhaus standard.

[edit] Earthquake protection

One tool of earthquake engineering is base isolation which is increasingly used for earthquake protection. Base isolation is a collection of structural elements of a building that should substantially decouple it from the shaking ground thus protecting the building’s integrity[12] and enhancing its seismic performance. This technology, which is a kind of seismic vibration control, can be applied both to a newly designed building and to seismic upgrading of existing structures.[13]

Normally, excavations are made around the building and the building is separated from the foundations. Steel or reinforced concrete beams replace the connections to the foundations, while under these, the isolating pads, or base isolators, replace the material removed. While the base isolation tends to restrict transmission of the ground motion to the building, it also keeps the building positioned properly over the foundation. Careful attention to detail is required where the building interfaces with the ground, especially at entrances, stairways and ramps, to ensure sufficient relative motion of those structural elements.

[edit] Legal issues

Buildings with historical importance have restrictions.

[edit] United Kingdom

New houses in the UK are not covered by the Sale of Goods Act. When purchasing a new house the buyer has less legal protection than when buying a new car. New houses in the UK may be covered by a NHBC guarantee but some people feel that it would be more useful to put new houses on the same legal footing as other products.[citation needed]

[edit] United States and Canada

In the US and Canada, many new houses are built in housing tracts, which provide homeowners a sense of “belonging” and the feeling they have “made the best use” of their money. However, these houses are sometimes built as cheaply and quickly as possible by large builders seeking to maximize profits. Many environmental health issues may be ignored or minimized in the construction of these structures. In one case in Benicia, California, a housing tract was built over an old landfill. Home buyers were never told, and only found out when some began having reactions to high levels of lead and chromium.[citation needed]

[edit] Identifying houses

With the growth of dense settlement, humans designed ways of identifying houses and/or parcels of land. Individual houses sometimes acquire proper names; and those names may acquire in their turn considerable emotional connotations: see for example the house of Howards End or the castle of Brideshead Revisited. A more systematic and general approach to identifying houses may use various methods of house numbering.

[edit] Animal houses

Humans often build “houses” for domestic or wild animals, often resembling smaller versions of human domiciles. Familiar animal houses built by humans include bird-houses, hen-houses/chicken-coops and doghouses (kennels); while housed agricultural animals more often live in barns and stables. However, human interest in building houses for animals does not stop at the domestic pet. People build bat-houses, nesting-sites for wild ducks and other birds, bee houses, giraffe houses, kangaroo houses, worm houses, hermit crab houses, as well as shelters for many other animals.

[edit] Shelter

A modern-style house in Canberra, Australia

A mountain house in Barzio, Italy

Forms of (relatively) simple shelter may include:

[edit] Houses and symbolism

Houses may express the circumstances or opinions of their builders or their inhabitants. Thus a vast and elaborate house may serve as a sign of conspicuous wealth, whereas a low-profile house built of recycled materials may indicate support of energy conservation.

Houses of particular historical significance (former residences of the famous, for example, or even just very old houses) may gain a protected status in town planning as examples of built heritage and/or of streetscape values. Commemorative plaques may mark such structures.

Home ownership provides a common measure of prosperity in economics. Contrast the importance of house-destruction, tent dwelling and house rebuilding in the wake of many natural disasters.

Peter Olshavsky’s House for the Dance of Death provides a ‘pataphysical variation on the house.

[edit] Heraldry

The house occurs as a rare charge in heraldry.

[edit] Historical statistics on housing

According to statistics from the World Bank and the Economic Commission for Europe (UN), the average usable floorspace of dwellings in existence in 1976 in various countries were as follows:[14]

country m2
Austria 86
Belgium 97
Denmark 122
Finland 71
France 82
Ireland 88
Luxembourg 107
Norway 89
Netherlands 71
United Kingdom 70
Sweden 109
Switzerland 98
Greece 80
Spain 82
Portugal 104
West Germany 95
Soviet Union 49
East Germany 60
Bulgaria 63
Hungary 65
Poland 58
Romania 54
Czechoslovakia 69
Yugoslavia 65
Canada 89
United States of America 120

[edit] See also

Wikimedia Commons has media related to: Houses
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Sumber dari : http://en.wikipedia.org/wiki/House



{December 14, 2011}  

Sales

From Wikipedia, the free encyclopedia
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For other uses, see Sales (disambiguation).
“Salesman” redirects here. For the 1969 American documentary film, see Salesman (film).
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A beach salesman showing necklaces to a tourist in Mexico

Marketing
Key concepts
Product marketing · Pricing
Distribution · Service · Retail
Brand management
Account-based marketing
Ethics · Effectiveness · Research
Segmentation · Strategy · Activation
Management · Dominance
Marketing operations
Promotional contents
Advertising · Branding · Underwriting
Direct marketing · Personal sales
Product placement · Publicity
Sales promotion · Sex in advertising
Loyalty marketing · SMS marketing
Premiums · Prizes
Promotional media
Printing · Publication · Broadcasting
Out-of-home advertising · Internet
Point of sale · Merchandise
Digital marketing · In-game advertising
In-store demonstration · Word-of-mouth
Brand ambassador · Drip marketing · Visual merchandising
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A sale is the act of selling a product or service in return for money or other compensation.[1] It is an act of completion of a commercial activity.

The seller or salesperson – the provider of the goods or services – completes a sale in response to an acquisition or to an appropriation[citation needed] or to a request. There follows the passing of title (property or ownership) in the item, and the application and due settlement of a price, the obligation for which arises due to the seller’s requirement to pass ownership. Ideally, a seller agrees upon a price at which he willingly parts with ownership of or any claim upon the item. The purchaser, though a party to the sale, does not execute the sale, only the seller does that. To be precise the sale completes prior to the payment and gives rise to the obligation of payment. If the seller completes the first two above stages (consent and passing ownership) of the sale prior to settlement of the price, the sale remains valid and gives rise to an obligation to pay.

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[edit] Sales techniques

A sale can take place through:[2]

[edit] Sales agents

Agents in the sales process can represent either of two parties in the sales process; for example:

  1. Sales broker or Seller agency or seller agent: This is a traditional role where the salesman represents a person or company on the selling end of a deal.
  2. Buyers broker or Buyer brokerage: This is where the salesman represents the consumer making the purchase. This is most often applied in large transactions.
  3. Disclosed dual agent:This is where the salesman represents both parties in the sale and acts as a mediator for the transaction. The role of the salesman here is to oversee that both parties receive an honest and fair deal, and is responsible to both.
  4. Transaction broker: This is where the salesperson represent neither party but handles the transaction only. The seller owes no responsibility to either party getting a fair or honest deal, just that all of the papers are handled properly.
  5. Sales outsourcing involves direct branded representation where the sales representatives are recruited, hired, and managed by an external entity but hold quotas, represent themselves as the brand of the client, and report all activities (through their own sales management channels) back to the client. It is akin to a virtual extension of a sales force (see sales outsourcing).
  6. Sales managers: qualified and talented[peacock term] sales managers aim to implement various sales strategies and management techniques in order to facilitate improved profits and increased sales volume. They are also responsible for coordinating the sales and marketing department as well as oversight concerning the fair and honest execution of the sales process by their agents.
  7. Salesmen: The primary function of professional sales is to generate and close leads, educate prospects, fill needs and satisfy wants of consumers appropriately, and therefore turn prospective customers into actual ones. Questioning – to understand a customer’s goal and requirements relevant to the product – and the creation of a valuable solution by communicating the necessary information that encourages a buyer to achieve their goal at an economic cost comprise the functions of the salesperson or of the sales engine (for example, the Internet, a vending machine, etc). A good salesman should never mis-sell or over-evaluate the customer’s requirements.

[edit] Inside sales vs. Outside sales

Since the advent of the telephone, a distinction has been made[citation needed] between “inside sales” and “outside sales” although it is generally agreed that those terms have no hard-and-fast definition.[3] In the United States, the Fair Labor Standards Act defines outside sales representatives as “employees [who] sell their employer’s products, services, or facilities to customers away from their employer’s place(s) of business, in general, either at the customer’s place of business or by selling door-to-door at the customer’s home” while defining those who work “from the employer’s location” as inside sales.[4] Inside sales generally involves attempting to close business primarily over the phone via cold calling or telemarketing, while outside sales (or “field” sales) will usually involve initial phone work to book sales calls at the potential buyer’s location to attempt to close the deal in person. Some companies have an inside sales department that works with outside representatives and book their appointments for them. Inside sales sometimes refers to upselling to existing customers.

[edit] The relationships between sales and marketing

Marketing and sales differ greatly, but have the same goal. Marketing improves the selling environment and plays a very important role in sales. If the marketing department generates a list of potential customers, that can benefit sales. A marketing department in an organization has the goal increasing the number of interactions between potential customers and the organization. Achieving this goal may involve the sales team using promotional techniques such as advertising, sales promotion, publicity, and public relations, creating new sales channels, or creating new products (new product development), among other things. It can also include bringing the potential customer to visit the organization’s website(s) for more information, or to contact the organization for more information, or to interact with the organization via social media such as Twitter, Facebook and blogs.

The relatively new[when?] field of sales process engineering views “sales” as the output of a larger system, not just as the output of one department. The larger system includes many functional areas within an organization. From this perspective, “sales” and “marketing” (among others, such as “customer service“) label for a number of processes whose inputs and outputs supply one another to varying degrees. In this context, improving an “output” (such as sales) involves studying and improving the broader sales process, as in any system, since the component functional areas interact and are interdependent.[5]

Most large corporations structure their marketing departments in a similar fashion to sales departments[citation needed] and the managers of these teams must coordinate efforts in order to drive profits and business success. For example, an “inbound” focused campaign seeks to drive more customers “through the door”, giving the sales department a better chance of selling their product to the consumer. A good marketing program would address any potential downsides as well.

The sales department would aim to improve the interaction between the customer and the sales facility or mechanism (example, web site) and/or salesperson. Sales management would break down the selling process and then increase the effectiveness of the discrete processes as well as the interaction between processes. For example, in many out-bound sales environments, the typical process includes out-bound calling, the sales pitch, handling objections, opportunity identification, and the close. Each step of the process has sales-related issues, skills, and training needs, as well as marketing solutions to improve each discrete step, as well as the whole process.

One further common complication of marketing involves the inability to measure results for a great deal of marketing initiatives. In essence, many marketing and advertising executives often lose sight of the objective of sales/revenue/profit, as they focus on establishing a creative/innovative program, without concern for the top or bottom lines – a fundamental pitfall of marketing for marketing’s sake.

Many companies find it challenging to get marketing and sales on the same page.[citation needed] The two departments, although different in nature, handle very similar concepts and have to work together for sales to be successful. Building a good relationship between the two that encourages communication can be the key to success – even in a down economy.[6]

[edit] Marketing potentially negates the need for sales

Some sales authors and consultants contend that an expertly planned and executed marketing strategy may negate the need for outside sales entirely. They suggest that by effectively bringing more customers “through the door” and enticing them into contact, sales organizations can dramatically improve their results, efficiency, profitability, and allow salespeople to provide a drastically higher level of customer service and satisfaction, instead of spending the majority of their working hours searching for someone to sell to.[7]

[edit] Industrial marketing

The idea that marketing can potentially eliminate the need for sales people depends entirely on context. For example, this may be possible in some B2C situations; however, for many B2B transactions (for example, those involving industrial organizations) this is mostly impossible.[citation needed] Another dimension is the value of the goods being sold. Fast-moving consumer-goods (FMCG) require no sales people at the point of sale to get them to jump off the supermarket shelf and into the customer’s trolley. However, the purchase of large mining equipment worth millions of dollars will require a sales person to manage the sales process – particularly in the face of competitors.

[edit] Sales and marketing alignment and integration

Another area of discussion involves the need for alignment and integration between corporate sales and marketing functions. According to a report from the Chief Marketing Officer (CMO) Council, only 40 percent of companies have formal programs, systems or processes in place to align and integrate the two critical functions.

Traditionally, these two functions, as referenced above, have operated separately, left in siloed areas of tactical responsibility. Glen Petersen’s book The Profit Maximization Paradox[8] sees the changes in the competitive landscape between the 1950s and the time of writing as so dramatic that the complexity of choice, price and opportunities for the customer forced this seemingly simple and integrated relationship between sales and marketing to change forever. Petersen goes on to highlight that salespeople spend approximately 40 percent of their time preparing customer-facing deliverables while leveraging less than 50 percent of the materials created by marketing, adding to perceptions that marketing is out of touch with the customer and that sales is resistant to messaging and strategy.

Internet applications, commonly referred to[by whom?] as Sales 2.0 tools, have also increasingly been created[by whom?] to help align the goals and responsibilities of marketing and sales departments.[9]

[edit] See also

Look up sale in Wiktionary, the free dictionary.

[edit] References

  1. ^“Sales”. dictionary.com. http://dictionary.reference.com/browse/sales. Retrieved 2007-04-07.
  2. ^Compendium of Professional Selling. United Professional Sales Association. ?. ISBN?. http://www.upsa-intl.org/index-4-cops.htm.
  3. ^“What is Inside Sales?”. The Bridge Group, Inc. 2009-07-14. http://blog.bridgegroupinc.com/blog/tabid/47760/bid/9977/What-is-Inside-Sales.aspx. Retrieved 2011-05-25.
  4. ^“elaws – FLSA Overtime Security Advisor”. US Department of Labour. Archived from the original on 2011-05-25. http://www.webcitation.org/5ywTnhanX. Retrieved 2011-05-25.
  5. ^ Paul H. Selden (December 1998). “Sales Process Engineering: An Emerging Quality Application”. Quality Progress: 59–63.
  6. ^“Sales Vs Marketing – The Battle of the Words?”. ezinearticles.com. http://www.business-opportunities-internetonline.com/blog/2009/01/19/sales-vs-marketing-the-battle-of-the-words/. Retrieved 2009-02-04.
  7. ^ Rumbauskas, Frank (2006). Never Cold Call Again. John Wiley & Sons. p. 192. ISBN0471786799.  Page image [1]
  8. ^ Petersen, Glen S. (2008). The Profit Maximization Paradox: Cracking the Marketing/Sales Alignment Code. Booksurge Llc. p. 176. ISBN9781419691799.
  9. ^ Wood Thorogood, Pelin and Gschwandtner, Gerhard. InsideCRM, Nov 25, 2008 “Sales 2.0: How Will It Improve Your Business?”

Sumber dari : http://en.wikipedia.org/wiki/Sales



{December 14, 2011}  

Sale

From Wikipedia, the free encyclopedia
Jump to: navigation, search
Look up sale, sales, or for sale in Wiktionary, the free dictionary.

Contents

[hide]

Sale may refer to:

[edit] Places

[edit] People

[edit] Music

[edit] Organisations

  • BOC Aviation, formerly Singapore Aircraft Leasing Enterprise (SALE)

[edit] See also

Sumber dari : http://en.wikipedia.org/wiki/Sale



{December 14, 2011}  

Discounting

From Wikipedia, the free encyclopedia
Jump to: navigation, search
For discounting in the sense of downplaying or dismissing, see Minimisation (psychology). For the band of the same name, see Discount (band).
See also: Discounts and allowances
It has been suggested that this article or section be merged with discounted cash flow. (Discuss) Proposed since March 2009.

Discounting is a financial mechanism in which a debtor obtains the right to delay payments to a creditor, for a defined period of time, in exchange for a charge or fee.[1] Essentially, the party that owes money in the present purchases the right to delay the payment until some future date.[2] The discount, or charge, is simply the difference between the original amount owed in the present and the amount that has to be paid in the future to settle the debt.[1]

The discount is usually associated with a discount rate, which is also called the discount yield.[1][1][2][3] The discount yield is simply the proportional share of the initial amount owed (initial liability) that must be paid to delay payment for 1 year.

Discount Yield  =  “Charge” to Delay Payment for 1 year  /  Debt Liability

It is also the rate at which the amount owed must rise to delay payment for 1 year.

Since a person can earn a return on money invested over some period of time, most economic and financial models assume the “Discount Yield” is the same as the Rate of Return the person could receive by investing this money elsewhere (in assets of similar risk) over the given period of time covered by the delay in payment.[1][2] The Concept is associated with the Opportunity Cost of not having use of the money for the period of time covered by the delay in payment. The relationship between the “Discount Yield” and the Rate of Return on other financial assets is usually discussed in such economic and financial theories involving the inter-relation between various Market Prices, and the achievement of Pareto Optimality through the operations in the Capitalistic Price Mechanism,[2] as well as in the discussion of the “Efficient (Financial) Market Hypothesis“.[1][2][4] The person delaying the payment of the current Liability is essentially compensating the person to whom he/she owes money for the lost revenue that could be earned from an investment during the time period covered by the delay in payment.[1] Accordingly, it is the relevant “Discount Yield” that determines the “Discount”, and not the other way around.

As indicated, the Rate of Return is usually calculated in accordance to an annual return on investment. Since an investor earns a return on the original principal amount of the investment as well as on any prior period Investment income, investment earnings are “compounded” as time advances.[1][2] Therefore, considering the fact that the “Discount” must match the benefits obtained from a similar Investment Asset, the “Discount Yield” must be used within the same compounding mechanism to negotiate an increase in the size of the “Discount” whenever the time period the payment is delayed or extended.[2][4] The “Discount Rate” is the rate at which the “Discount” must grow as the delay in payment is extended.[5] This fact is directly tied into the “Time Value of Money” and its calculations.[1]

The “Time Value of Money” indicates there is a difference between the “Future Value” of a payment and the “Present Value” of the same payment. The Rate of Return on investment should be the dominant factor in evaluating the market’s assessment of the difference between the “Future Value” and the “Present Value” of a payment; and it is the Market’s assessment that counts the most.[4] Therefore, the “Discount Yield”, which is predetermined by a related Return on Investment that is found in the financial markets, is what is used within the “Time Value of Money” calculations to determine the “Discount” required to delay payment of a financial liability for a given period of time.

BASIC CALCULATION

If we consider the value of the original payment presently due to be $P, and the debtor wants to delay the payment for t years, then an r% Market Rate of Return on a similar Investment Assets means the “Future Value” of $P is $P * (1 + r%)t  ,[2][5] and the “Discount” would be calculated as

Discount = $P * (1+r%)t – $P  [2]

where r% is also the “Discount Yield”.

If $F is a payment that will be made t years in the future, then the “Present Value” of this Payment, also called the “Discounted Value” of the payment, is

$P = $F / (1+r%)t   [2]

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[edit] Example

To calculate the present value of a single cash flow, it is divided by one plus the interest rate for each period of time that will pass. This is expressed mathematically as raising the divisor to the power of the number of units of time.

Consider the task to find the present value PV of $100 that will be received in five years. Or equivalently, which amount of money today will grow to $100 in five years when subject to a constant discount rate?

Assuming a 12% per year interest rate it follows

{\rm PV}=\frac{$100}{(1+0.12)^5}=$56.74.

[edit] Discount rate

The discount rate which is used in financial calculations is usually chosen to be equal to the Cost of Capital. The Cost of Capital, in a financial market equilibrium, will be the same as the Market Rate of Return on the financial asset mixture the firm uses to finance capital investment. Some adjustment may be made to the discount rate to take account of risks associated with uncertain cash flows, with other developments.

The discount rates typically applied to different types of companies show significant differences:

  • Startups seeking money: 50 – 100 %
  • Early Startups: 40 – 60 %
  • Late Startups: 30 – 50%
  • Mature Companies: 10 – 25%

Reason for high discount rates for startups:

  • Reduced marketability of ownerships because stocks are not traded publicly.
  • Limited number of investors willing to invest.
  • Startups face high risks.
  • Over optimistic forecasts by enthusiastic founders.

One method that looks into a correct discount rate is the capital asset pricing model. This model takes in account three variables that make up the discount rate:

1. Risk Free Rate: The percentage of return generated by investing in risk free securities such as government bonds.

2. Beta: The measurement of how a company’s stock price reacts to a change in the market. A beta higher than 1 means that a change in share price is exaggerated compared to the rest of shares in the same market. A beta less than 1 means that the share is stable and not very responsive to changes in the market. Less than 0 means that a share is moving in the opposite of the market change.

3. Equity Market Risk Premium: The return on investment that investors require above the risk free rate.

Discount rate= risk free rate + beta*(equity market risk premium)

[edit] Discount factor

The discount factor, DF(T), is the factor by which a future cash flow must be multiplied in order to obtain the present value. For a zero-rate (also called spot rate) r, taken from a yield curve, and a time to cashflow T (in years), the discount factor is:

 DF(T) = \frac{1}{(1+r*T)}

In the case where the only discount rate you have is not a zero-rate (neither taken from a zero-coupon bond nor converted from a swap rate to a zero-rate through bootstrapping) but an annually-compounded rate (for example if your benchmark is a US Treasury bond with annual coupons and you only have its yield to maturity, you would use an annually-compounded discount factor:

 DF(T) = \frac{1}{(1+r)^T}

However, when operating in a bank, where the amount the bank can lend (and therefore get interest) is linked to the value of its assets (including accrued interest), traders usually use daily compounding to discount cashflows. Indeed, even if the interest of the bonds it holds (for example) is paid semi-annually, the value of its book of bond will increase daily, thanks to accrued interest being accounted for, and therefore the bank will be able to re-invest these daily accrued interest (by lending additional money or buying more financial products). In that case, the discount factor is then (if the usual money market day count convention for the currency is ACT/360, in case of currencies such as USD, EUR, JPY), with r the zero-rate and T the time to cashflow in years:

 DF(T) = \frac{1}{( 1 + \frac{r}{360} )^{ 360*T } }

or, in case the market convention for the currency being discounted is ACT/365 (AUD, CAD, GBP):

 DF(T) = \frac{1}{( 1 + \frac{r}{365} )^{ 365*T } }

Sometimes, for manual calculation, the continuously-compounded hypothesis is a close-enough approximation of the daily-compounding hypothesis, and makes calculation easier (even though it does not have any real application as no financial instrument is continuously compounded). In that case, the discount factor is:

 DF(T) = e^{-r*T} \,

[edit] Other discounts

For discounts in marketing, see discounts and allowances, sales promotion, and pricing. The article on Discounted Cash Flow provides a nice example about discounting and risks in real estate investments.

[edit] See also

[edit] References

  1. ^ a b c d e f g h i

    See “Time Value”, “Discount”, “Discount Yield”, “Compound Interest”, “Efficient Market”, “Market Value”, “Opportunity Cost”:

    J. Downes, J.E. Goodman, “Dictionary of Finance & Investment Terms”, Baron’s Financial Guides, 2003.

  2. ^ a b c d e f g h i j

    See “Discount”, “Compound Interest”, “Efficient Markets Hypothesis”, “Efficient Resource Allocation”, “Pareto-Optimality”, “Price” & “Price Mechanism”, “Efficient Market”:

    John Black, “Oxford Dictionary of Economics”, Oxford University Press, 2002.

  3. ^ Here, the discount rate is different from the Discount Rate the nation’s Central Bank charges financial institutions.
  4. ^ a b c    Competition from other firms who offer other Financial Assets that promise the Market Rate of Return forces the person who is asking for a delay in payment to offer a “Discount Yield” that is the same as the Market Rate of Return.
  5. ^ a b Alpha C Chiang, “Fundamental Methods of Mathematical Economics, Third Edition”, McGraw Hill Book Company, 1984.

[edit] External links

Look up discounting in Wiktionary, the free dictionary.

Sumber dari : http://en.wikipedia.org/wiki/Discounting



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